diff --git a/dvc/command/remote.py b/dvc/command/remote.py
index 7d3ce773f8..2eaf9a82bf 100644
--- a/dvc/command/remote.py
+++ b/dvc/command/remote.py
@@ -5,6 +5,7 @@
 from dvc.command.base import fix_subparsers
 from dvc.command.config import CmdConfig
 from dvc.remote.config import RemoteConfig
+from dvc.utils import format_link
 
 logger = logging.getLogger(__name__)
 
@@ -99,7 +100,9 @@ def add_parser(subparsers, parent_parser):
     remote_add_parser.add_argument("name", help="Name of the remote")
     remote_add_parser.add_argument(
         "url",
-        help="URL. See full list of supported urls at " "man.dvc.org/remote",
+        help="URL. See full list of supported urls at {}".format(
+            format_link("https://man.dvc.org/remote")
+        ),
     )
     remote_add_parser.add_argument(
         "-d",
diff --git a/dvc/dagascii.py b/dvc/dagascii.py
index 49cfb2f7cc..f19f94148c 100644
--- a/dvc/dagascii.py
+++ b/dvc/dagascii.py
@@ -14,7 +14,7 @@
 from grandalf.routing import route_with_lines
 
 from dvc.env import DVC_PAGER
-
+from dvc.utils import format_link
 
 logger = logging.getLogger(__name__)
 
@@ -45,7 +45,9 @@ def find_pager():
 
     logger.warning(
         "Unable to find `less` in the PATH. Check out "
-        "man.dvc.org/doc/command-reference/pipeline/show for more info."
+        "{} for more info.".format(
+            format_link("https://man.dvc.org/pipeline/show")
+        )
     )
     return pydoc.plainpager
 
diff --git a/dvc/exceptions.py b/dvc/exceptions.py
index c40677170e..cc81ec7ad2 100644
--- a/dvc/exceptions.py
+++ b/dvc/exceptions.py
@@ -1,6 +1,6 @@
 """Exceptions raised by the dvc."""
 
-from dvc.utils import relpath
+from dvc.utils import relpath, format_link
 
 
 class DvcException(Exception):
@@ -244,9 +244,10 @@ def __init__(self, ignore_dirname):
 class GitHookAlreadyExistsError(DvcException):
     def __init__(self, hook_name):
         super().__init__(
-            "Hook '{}' already exists. Please refer to "
-            "https://man.dvc.org/install "
-            "for more info.".format(hook_name)
+            "Hook '{}' already exists. Please refer to {} for more "
+            "info.".format(
+                hook_name, format_link("https://man.dvc.org/install")
+            )
         )
 
 
diff --git a/dvc/remote/gdrive.py b/dvc/remote/gdrive.py
index 24d65aa256..b9788ad02a 100644
--- a/dvc/remote/gdrive.py
+++ b/dvc/remote/gdrive.py
@@ -13,7 +13,7 @@
 from dvc.remote.base import RemoteBASE
 from dvc.config import Config
 from dvc.exceptions import DvcException
-from dvc.utils import tmp_fname
+from dvc.utils import tmp_fname, format_link
 
 logger = logging.getLogger(__name__)
 FOLDER_MIME_TYPE = "application/vnd.google-apps.folder"
@@ -93,7 +93,7 @@ def init_drive(self):
             raise DvcException(
                 "Please specify Google Drive's client id and "
                 "secret in DVC's config. Learn more at "
-                "https://man.dvc.org/remote/add."
+                "{}.".format(format_link("https://man.dvc.org/remote/add"))
             )
         self.gdrive_user_credentials_path = (
             tmp_fname(os.path.join(self.repo.tmp_dir, ""))