diff --git a/docs/include/bios/sam.rst b/docs/include/bios/sam.rst
index b8ae2dcf73..c40f16d656 100644
--- a/docs/include/bios/sam.rst
+++ b/docs/include/bios/sam.rst
@@ -1,3 +1,3 @@
-Sam has been organizing Write the Docs conferences for even more than a few years now.
-He lives in Berlin unless he's off to a conference or death metal festival somewhere.
-Sam works at EngFlow, and is into making computers do the boring bits of writing docs so he can work on the fun bits.
+Sam has been organizing Write the Docs conferences for around a decade now.
+He lives in Berlin unless he's off to a conference or death metal festival somewhere, both of which happen more often than you'd think.
+Sam does various documentation things at various places, and is into making computers do the boring bits of writing docs so he can work on the fun bits. Often available for part time work.