diff --git a/server/http/handlers/service.go b/server/http/handlers/service.go
index 67a2501..0da51e9 100644
--- a/server/http/handlers/service.go
+++ b/server/http/handlers/service.go
@@ -85,72 +85,7 @@ func (s *service) Write(w http.ResponseWriter, r *http.Request) {
 		return
 	}
 
-	p := s.parserPool.Get()
-	// TODO(xichen): Check this is correct wrt the parser lifetime.
-	defer s.parserPool.Put(p)
-
-	v, err := p.ParseBytes(data)
-	if err != nil {
-		err = fmt.Errorf("cannot parse event %s: %v", data, err)
-		writeErrorResponse(w, err)
-		return
-	}
-
-	// NB: Perhaps better to specify as a URL param.
-	// Extract event namespace from JSON.
-	namespaceFieldName := s.dbOpts.NamespaceFieldName()
-	namespaceVal, ok := v.Get(namespaceFieldName)
-	if !ok {
-		err = fmt.Errorf("cannot find namespace field %s for event %v", namespaceFieldName, data)
-		writeErrorResponse(w, err)
-		return
-	}
-	namespace, err := s.namespaceFn(namespaceVal)
-	if err != nil {
-		err = fmt.Errorf("cannot determine namespace for event %s: %v", data, err)
-		writeErrorResponse(w, err)
-		return
-	}
-
-	// Extract event timestamp from JSON.
-	timestampFieldName := s.dbOpts.TimestampFieldName()
-	tsVal, ok := v.Get(timestampFieldName)
-	if !ok {
-		err = fmt.Errorf("cannot find timestamp field %s for event %v", timestampFieldName, data)
-		writeErrorResponse(w, err)
-		return
-	}
-	timeNanos, err := s.timeNanosFn(tsVal)
-	if err != nil {
-		err = fmt.Errorf("cannot determine timestamp for event %s: %v", data, err)
-		writeErrorResponse(w, err)
-		return
-	}
-
-	id, err := s.idFn(v)
-	if err != nil {
-		err = fmt.Errorf("cannot determine ID for event %s: %v", data, err)
-		writeErrorResponse(w, err)
-		return
-	}
-
-	// TODO(xichen): Pool the iterators.
-	fieldIter := value.NewFieldIterator(v)
-	ev := event.Event{
-		ID:        id,
-		TimeNanos: timeNanos,
-		FieldIter: fieldIter,
-		RawData:   data,
-	}
-
-	err = s.db.Write(namespace, ev)
-	if err != nil {
-		err = fmt.Errorf("cannot write event %s: %v", data, err)
-		writeErrorResponse(w, err)
-		return
-	}
-
-	writeSuccessResponse(w)
+	s.writeBulk(w, data)
 }
 
 func (s *service) WriteBulk(w http.ResponseWriter, r *http.Request) {
@@ -169,6 +104,10 @@ func (s *service) WriteBulk(w http.ResponseWriter, r *http.Request) {
 		return
 	}
 
+	s.writeBulk(w, data)
+}
+
+func (s *service) writeBulk(w http.ResponseWriter, data []byte) {
 	p := s.parserPool.Get()
 	// TODO(xichen): Check this is correct wrt the parser lifetime.
 	defer s.parserPool.Put(p)
@@ -254,7 +193,8 @@ func (s *service) WriteBulk(w http.ResponseWriter, r *http.Request) {
 			multiErr = multiErr.Add(err)
 		}
 	}
-	err = multiErr.FinalError()
+
+	err := multiErr.FinalError()
 	if err != nil {
 		err = fmt.Errorf("cannot write event %s: %v", data, err)
 		writeErrorResponse(w, err)