diff --git a/.github/workflows/build.yml b/.github/workflows/build.yml
index 63f80b8..7353692 100644
--- a/.github/workflows/build.yml
+++ b/.github/workflows/build.yml
@@ -39,4 +39,5 @@ jobs:
           docker images $TAG
           echo ${{ secrets.CR_PAT }} | docker login ghcr.io -u $GITHUB_ACTOR --password-stdin
           docker push $TAG
-        if: github.ref == 'refs/heads/master'
+        if: "github.ref == 'refs/heads/master' && !(github.event_name == 'push' && contains(github.event.head_commit.message, '[skip release]'))"
+