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Analyzes clickstream data from an e-commerce platform to predict customer conversions, estimate potential revenue, and segment users for personalized marketing strategies. By leveraging machine learning techniques, the project enhances decision-making for businesses seeking to optimize user engagement and sales.
ML based productivity loss by prediciton! This project explores how social media usage impacts productivity and provides a predictive model to assess productivity loss. It combines data exploration, preprocessing, model training, and an interactive web app interface for a smooth user experience.
Analyzes clickstream data from an e-commerce platform to predict customer conversions, estimate potential revenue, and segment users for personalized marketing strategies. By leveraging machine learning techniques, the project enhances decision-making for businesses seeking to optimize user engagement and sales.