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marketing-analysis

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📊This project applies unsupervised machine learning techniques to segment customers based on spending behavior and demographic patterns. By leveraging K-Means clustering, we uncover hidden customer groups that can be useful for targeted marketing strategies. It’s a classic EDA + ML combo ideal for aspiring data scientists

  • Updated Feb 23, 2025
  • Jupyter Notebook

An end-to-end LangGraph pipeline that fetches Facebook ads, downloads and processes video content, transcribes Urdu audio via Whisper, analyzes marketing techniques and visuals with GPT-4o, and produces structured marketing insights.

  • Updated May 13, 2025
  • Jupyter Notebook

This project performs Exploratory Data Analysis (EDA) on a customer segmentation dataset to uncover insights into customer demographics, spending behaviors, and transaction patterns. The goal is to guide targeted marketing strategies by identifying key customer segments.

  • Updated Jan 10, 2025
  • Jupyter Notebook

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