Every business aims to boost sales and profitability. To achieve this, they want to ensure that their current consumers stick around for a long time in addition to bringing in new ones. Additionally, it is crucial from a business standpoint to be aware in advance if a certain group of clients intends to discontinue utilising their services.

This project focuses on building a customer churn prediction model using machine learning and visualizing the results with Power BI. You will use Python for churn prediction and Power BI for generating interactive reports that display key metrics such as churn rate, customer demographics, and predictive insights.