Those URLs are valid for Facebook Ads and Instagram Ads
Level in which I put the URL templates | Ad level (all existing active Ads + new Ads) Instructions to be integrated in the trafficking process |
Where is it located ? |
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What parameters should I use ? | loopcd (for all analytics platforms including Adobe, Google or Piano Analytics) using the utm_content parameter in substitution is possible (only for Google Analytics) |
URL template | Just add the following string at the end of the destination URL &loopcd=SMf|{{ad.id}} &loopcd=SMf|{{ad.id}}|{{placement}} . If Adloop is the only tracking parameter: ?loopcd=SMf|{{ad.id}} ?loopcd=SMf|{{ad.id}}|{{placement}} . If you opt for the utm_content , use this value : &utm_content=SMf|{{ad.id}}&utm_content=SMf|{{ad.id}}|{{placement}} |
Shoud I use both adlcoid & utm_content ? | No, just chose one parameter and keep it consistent for all Facebook Ads Campaigns for now and the future |