Skip to content

Latest commit

 

History

History
274 lines (191 loc) · 13.9 KB

end-of-call-survey-tutorial.md

File metadata and controls

274 lines (191 loc) · 13.9 KB
title titleSuffix description author ms.author manager services ms.date ms.topic ms.service ms.subservice
Azure Communication Services End of Call Survey
An Azure Communication Services tutorial document
Learn how to use the End of Call Survey to collect user feedback.
amagginetti
amagginetti
mvivion
azure-communication-services
4/03/2023
tutorial
azure-communication-services
calling

Use the End of Call Survey to collect user feedback

Note

End of Call Survey is currently supported only for our JavaScript / Web SDK.

This tutorial shows you how to use the Azure Communication Services End of Call Survey for JavaScript / Web SDK.

Prerequisites

Important

End of Call Survey is available starting on the version 1.13.1 of the Calling SDK. Make sure to use that version or later when trying the instructions.

Sample of API usage

The End of Call Survey feature should be used after the call ends. Users can rate any kind of VoIP call, 1:1, group, meeting, outgoing and incoming. Once a user's call ends, your application can show a UI to the end user allowing them to choose a rating score, and if needed, pick issues they’ve encountered during the call from our predefined list.

The following code snips show an example of one-to-one call. After the end of the call, your application can show a survey UI and once the user chooses a rating, your application should call the feature API to submit the survey with the user choices.

We encourage you to use the default rating scale. However, you can submit a survey with custom rating scale. You can check out the sample application for the sample API usage.

Rate call only - no custom scale

call.feature(Features.CallSurvey).submitSurvey({
    overallRating: { score: 5 }, // issues are optional
}).then(() => console.log('survey submitted successfully'));

OverallRating is a required category for all surveys.

Rate call only - with custom scale and issues

call.feature(Features.CallSurvey).submitSurvey({
    overallRating: {
        score: 1, // my score
        scale: { // my custom scale
            lowerBound: 0,
            upperBound: 1,
            lowScoreThreshold: 0
        },
        issues: ['HadToRejoin'] // my issues, check the table below for all available issues
    }
}).then(() => console.log('survey submitted successfully'));

Rate overall, audio, and video with a sample issue

call.feature(Features.CallSurvey).submitSurvey({
    overallRating: { score: 3 },
    audioRating: { score: 4 },
    videoRating: { score: 3, issues: ['Freezes'] }
}).then(() => console.log('survey submitted successfully'))

Handle errors the SDK can send

call.feature(Features.CallSurvey).submitSurvey({
   overallRating: { score: 3 }
}).catch((e) => console.log('error when submitting survey: ' + e))

Find different types of errors

Failures while submitting survey:

The API will return the following error messages if data validation fails or the survey can't be submitted.

  • At least one survey rating is required.

  • In default scale X should be 1 to 5. - where X is either of:

    • overallRating.score
    • audioRating.score
    • videoRating.score
    • ScreenshareRating.score
  • {propertyName}: {rating.score} should be between {rating.scale?.lowerBound} and {rating.scale?.upperBound}.

  • {propertyName}: {rating.scale?.lowScoreThreshold} should be between {rating.scale?.lowerBound} and {rating.scale?.upperBound}.

  • {propertyName} lowerBound: {rating.scale?.lowerBound} and upperBound: {rating.scale?.upperBound} should be between 0 and 100.

  • Please try again [Azure Communication Services failed to submit survey, due to network or other error].

We will return any error codes with a message.

  • Error code 400 (bad request) for all the error messages except one.
{ message: validationErrorMessage, code: 400 }
  • One 408 (timeout) when event discarded:
{ message: "Please try again.", code: 408 }

All possible values

Default survey API configuration

API Rating Categories Cutoff Value* Input Range Comments
Overall Call 2 1 - 5 Surveys a calling participant’s overall quality experience on a scale of 1-5. A response of 1 indicates an imperfect call experience and 5 indicates a perfect call. The cutoff value of 2 means that a customer response of 1 or 2 indicates a less than perfect call experience.
Audio 2 1 - 5 A response of 1 indicates an imperfect audio experience and 5 indicates no audio issues were experienced.
Video 2 1 - 5 A response of 1 indicates an imperfect video experience and 5 indicates no video issues were experienced.
Screenshare 2 1 - 5 A response of 1 indicates an imperfect screen share experience and 5 indicates no screen share issues were experienced.

Note

A question’s indicated cutoff value in the API is the threshold that Microsoft uses when analyzing your survey data. When you customize the cutoff value or Input Range, Microsoft analyzes your survey data according to your customization.

More survey tags

Rating Categories Optional Tags
Overall Call CallCannotJoin CallCannotInvite HadToRejoin CallEndedUnexpectedly OtherIssues
Audio NoLocalAudio NoRemoteAudio Echo AudioNoise LowVolume AudioStoppedUnexpectedly DistortedSpeech AudioInterruption OtherIssues
Video NoVideoReceived NoVideoSent LowQuality Freezes StoppedUnexpectedly DarkVideoReceived AudioVideoOutOfSync OtherIssues
Screenshare NoContentLocal NoContentRemote CannotPresent LowQuality Freezes StoppedUnexpectedly LargeDelay OtherIssues

Customization options

You can choose to collect each of the four API values or only the ones you find most important. For example, you can choose to only ask customers about their overall call experience instead of asking them about their audio, video, and screen share experience. You can also customize input ranges to suit your needs. The default input range is 1 to 5 for Overall Call, Audio, Video, and Screenshare. However, each API value can be customized from a minimum of 0 to maximum of 100.

Customization examples

API Rating Categories Cutoff Value* Input Range
Overall Call 0 - 100 0 - 100
Audio 0 - 100 0 - 100
Video 0 - 100 0 - 100
Screenshare 0 - 100 0 - 100

Note

A question’s indicated cutoff value in the API is the threshold that Microsoft uses when analyzing your survey data. When you customize the cutoff value or Input Range, Microsoft analyzes your survey data according to your customization.

Custom questions

In addition to using the End of Call Survey API you can create your own survey questions and incorporate them with the End of Call Survey results. Below you'll find steps to incorporate your own customer questions into a survey and query the results of the End of Call Survey API and your own survey questions.

  • Create App Insight resource.

  • Embed Azure AppInsights into your application Click here to know more about App Insight initialization using plain JavaScript. Alternatively, you can use NPM to get the App Insights dependences. Click here to know more about App Insight initialization using NPM.

  • Build a UI in your application that will serve custom questions to the user and gather their input, lets assume that your application gathered responses as a string in the improvementSuggestion variable

  • Submit survey results to Azure Communication Services and send user response using App Insights:

    currentCall.feature(SDK.Features.CallSurvey).submitSurvey(survey).then(res => {
    // `improvementSuggesstion` contains custom, user response
        if (improvementSuggestion !== '') {
            appInsights.trackEvent({
                    name: "CallSurvey", properties: {
                        // Survey ID to correlate the survey
                        id: res.id,
                        // Other custom properties as key value pair
                        improvementSuggestion: improvementSuggestion
                    }
                });
         }
    });
    appInsights.flush();

User responses that were sent using AppInsights are available under your App Insights workspace. You can use Workbooks to query between multiple resources, correlate call ratings and custom survey data. Steps to correlate the call ratings and custom survey data:

  • Create new Workbooks (Your Azure Communication Services Resource -> Monitoring -> Workbooks -> New) and query Call Survey data from your Azure Communication Services resource.
  • Add new query (+Add -> Add query)
  • Make sure Data source is Logs and Resource type is Communication
  • You can rename the query (Advanced Settings -> Step name [example: call-survey])
  • Be aware that it could require a maximum of 2 hours before the survey data becomes visible in the Azure portal.. Query the call rating data-
    ACSCallSurvey
    | where TimeGenerated > now(-24h)
  • Add another query to get data from App Insights (+Add -> Add query)
  • Make sure Data source is Logs and Resource type is Application Insights
  • Query the custom events-
    customEvents
    | where timestamp > now(-24h)
    | where name == 'CallSurvey'
    | extend d=parse_json(customDimensions)
    | project SurveyId = d.id, ImprovementSuggestion = d.improvementSuggestion
  • You can rename the query (Advanced Settings -> Step name [example: custom-call-survey])
  • Finally merge these two queries by surveyId. Create new query (+Add -> Add query).
  • Make suer the Data source is Merge and select Merge type as needed

Collect survey data

Important

You must enable a Diagnostic Setting in Azure Monitor to send the log data of your surveys to a Log Analytics workspace, Event Hubs, or an Azure storage account to receive and analyze your survey data. If you do not send survey data to one of these options your survey data will not be stored and will be lost. To enable these logs for your Communications Services, see: End of Call Survey Logs

View survey data with a Log Analytics workspace

You need to enable a Log Analytics Workspace to both store the log data of your surveys and access survey results. To enable these logs for your Communications Service, see: End of Call Survey Logs.

Best practices

Here are our recommended survey flows and suggested question prompts for consideration. Your development can use our recommendation or use customized question prompts and flows for your visual interface.

Question 1: How did the users perceive their overall call quality experience? We recommend you start the survey by only asking about the participants’ overall quality. If you separate the first and second questions, it helps to only collect responses to Audio, Video, and Screen Share issues if a survey participant indicates they experienced call quality issues.

  • Suggested prompt: “How was the call quality?”
  • API Question Values: Overall Call

Question 2: Did the user perceive any Audio, Video, or Screen Sharing issues in the call? If a survey participant responded to Question 1 with a score at or below the cutoff value for the overall call, then present the second question.

  • Suggested prompt: “What could have been better?”
  • API Question Values: Audio, Video, and Screenshare

Surveying Guidelines

  • Avoid survey burnout, don’t survey all call participants.
  • The order of your questions matters. We recommend you randomize the sequence of optional tags in Question 2 in case respondents focus most of their feedback on the first prompt they visually see.
  • Consider using surveys for separate Azure Communication Services Resources in controlled experiments to identify release impacts.

Next steps