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Colima logo can be confused as Lima logo #781

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AkihiroSuda opened this issue Aug 17, 2023 · 35 comments · Fixed by #850
Closed

Colima logo can be confused as Lima logo #781

AkihiroSuda opened this issue Aug 17, 2023 · 35 comments · Fixed by #850

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@AkihiroSuda
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logo

The current logo reads “lima” to me.

Could you consider making the “co” portion to be more recognizable as alphabets?

@AkihiroSuda
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@abiosoft WDYT?

@abiosoft
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abiosoft commented Sep 4, 2023

I think you're right.

Suggestions and contributions are welcomed.

@AkihiroSuda
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I think you're right.

Suggestions and contributions are welcomed.

Unfortunately I'm not good at graphic designing.
What about just retracting the logo for now, and seek for a contributor?

@abiosoft
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Unfortunately I'm not good at graphic designing.
What about just retracting the logo for now, and seek for a contributor?

I can retract it. I mainly created this when applying to macStadium for a (free) open source machine.

@rfay
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rfay commented Sep 13, 2023

I tried this on ideogram.ai - https://ideogram.ai/g/LVRNaPRaTeaLqTY8vZIsZQ/0

A little more work and maybe it would be meaningful.

ideogram

@shaal
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shaal commented Sep 13, 2023

Here's the one I came up with
https://ideogram.ai/g/e84X-mAqTe-t1cYs2RSujA/2

image

@rfay
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rfay commented Sep 13, 2023

Here's one based on @shaal above, https://ideogram.ai/g/Smu7wwsGSYuKSBXUuJFNzw/2

ideogram (1)

@jandubois
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I think incorporating the Docker or Kubernetes icons in the logo is not allowed by Docker Inc and the Linux Foundation respectively because they are protected trademarks.

@rfay
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rfay commented Sep 13, 2023

I'm pretty sure these latest two are distinct enough to survive any challenge, but please propose ideas that don't contain those.

@jandubois
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I'm pretty sure these latest two are distinct enough to survive any challenge, but please propose ideas that don't contain those.

You can try, but I suspect Docker Inc will fight against any image of a stylized whale in combination with container technology. This is not about copyright, but about trademark law.

Anyways, you can always try, and be prepared to drop the logo again as soon as you get a lawyer letter. Personally I would try to proactively avoid any conflict, especially for an independent project.

I would recommend looking at the CNCF Landscape chart to see what kind of logos other projects have chosen. I didn't spot any whales in there, and any references to the Kubernetes wheel are very different from the k8s logo.

@rfay
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rfay commented Sep 13, 2023

Just make some text suggestions! Nobody needs lawyer work :) @shaal and I will try to pursue them.

@jandubois
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Moby Trademark registration:

031902, 031924, 260117 - Whales. Stylized fish, whales, seals and sea lions. Two concentric circles.

@jandubois
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And final note from me: as you can probably see from the CNCF chart, it is a requirement of the foundation that the logo includes the project name. May be a good idea to follow, so you don't have to change the logo again if you ever decide to apply as a CNCF sandbox project.

@shaal
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shaal commented Sep 13, 2023

When we are ready to finalize the logo, we can use a service like https://vectorizer.ai, to converts an image to a vector SVG

https://vectorizer.ai/images/1694631250741-7ce6d36cfab5cb75-e4406f2c394d2391cbf6a0542ec1e876cc57ba48c3a5ed10bce16a8894fbbbd5/edit

@rfay
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rfay commented Sep 15, 2023

From https://ideogram.ai/g/foTRXtJUQnS50A-GKtaaDA/1

ideogram

@shaal can you make it do any better than this?

@rfay
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rfay commented Sep 15, 2023

I probably like this one a bit better, from https://ideogram.ai/g/6K4uGamzSW2FUk8FyTEyig/2

ideogram (1)

@AkihiroSuda
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I probably like this one a bit better, from https://ideogram.ai/g/6K4uGamzSW2FUk8FyTEyig/2

This one reads "OOLIMA" to me

@rfay
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rfay commented Sep 15, 2023

I can see that :)

@rfay
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rfay commented Sep 15, 2023

Easy to iterate, https://ideogram.ai/g/zoT6zrYYRAqcQEnK0_2PGw/1

ideogram (2)

@rfay
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rfay commented Sep 16, 2023

Also from Twitter, referring to the Colima in Mexico:

https://twitter.com/ryanositis/status/1702590462350213261

Use the two volcanos from the crest of the existing Colima seal. The blue and orange things at the top.

F6DQ1aWaUAAJa6V

@dhodvogner
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dhodvogner commented Oct 13, 2023

Hey there!

I noticed the looking for help with the Colima logo.
I really liked the container-style approach by @rfay.
Based on that, I quickly drafted an idea that I hope you might like (or consider something like this):

image

@rfay
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rfay commented Oct 13, 2023

I like it!

@abiosoft
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@dhodvogner thanks for that. It looks simple enough.

Considering that a square-sized variation is needed for usages like application icon, I am not sure the proposed icon would be suitable all round.

e.g. the current logo has these two variations.

Logo
Logo-Wide

@dhodvogner
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dhodvogner commented Oct 17, 2023

@abiosoft

Sure sure, for readability, it would require an alternative version to use as an app icon.

So, I made a few adjustments:

  • Recreated it in vector graphics format.
  • Removed some of the fluff (shadows, etc.) because it impacted readability on a smaller scale.
  • Incorporated the official Lima logo
  • Square-sized version (Notice: On the right side, it's intentionally touching the frame of the image)
  • Also, grayscale versions (on black or white background) for print if ever needed.

The only thing I don't like is the letter C :/ It feels wrapped due to the perspective distortion, primarily on the square versions.
Does anyone have any ideas? Any font recommendations?

image

@dhodvogner
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dhodvogner commented Oct 17, 2023

I played around with some other ideas when this happened, and I think it's worth sharing!

colima-logo-2

Background: It's my poor recreation of a Vicuña - which is Peru's national animal - carrying containers on its back 😄

@abiosoft
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abiosoft commented Oct 17, 2023

I played around with some other ideas when this happened, and I think it's worth sharing!

Background: It's my poor recreation of a Vicuña - which is Peru's national animal - carrying containers on its back 😄

I actually like this one. I suspect the square sized variant will be the icon without the name.

I would propose having the name on the side for the wide variant and the icon without the name for the square variant.

Thanks for your contributions, much appreciated.

@dhodvogner
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dhodvogner commented Oct 17, 2023

@abiosoft,
Yes, that is the idea :)
Let me clean it up a bit, and I will share the SVG version here.

Here you go: colima-logos.zip

Let me know if there is any issue with the SVGs

@abiosoft
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@dhodvogner I have checked them and they look good. Much appreciated.

One more thing. Can you kindly modify the colima-logo-horizontal.svg to have the name centered vertically. Similar to how the current logo looks.

Thanks :)

@dhodvogner
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dhodvogner commented Oct 18, 2023

@abiosoft Sure :)
colima-horizontal-versions.zip

@abiosoft
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The logo has been adopted #850.

Thanks @dhodvogner.

@andrewtavis
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Hey there, @abiosoft 👋 Read through the process here and then shared the repo with one of my communities and realized that the social preview for the repo is still using the old logo. You can see what it looks like here.

The social preview can be changed in Settings > General > Social preview :)

@abiosoft
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@andrewtavis haha, that was an oversight.

Fixed now, thanks.

@geralc-thentwrk
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I played around with some other ideas when this happened, and I think it's worth sharing!

colima-logo-2

Background: It's my poor recreation of a Vicuña - which is Peru's national animal - carrying containers on its back 😄

I think it make sense since Lima is Peru's capital.

@EduardoPazz
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It's ironic (and a bit confusing, i'd say), because Colima is a city and state in Mexico, while the logo refers to a Peruvian symbol.

@dhodvogner
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@EduardoPazz
Yeah, you make a point!
You need to have the background knowledge that this project is based on lima-wm
And that is the reason for the Peruvian symbol.

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9 participants