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wg-monetization Status Update 2021-02-16 #47

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@lannka

Description

@lannka

What was accomplished

AMP Monetization

  • AMP now builds separate 3p iframe integration.js, and refactors done to allow dynamically choosing JS for 3p iframe
  • AMP-AD CSS experiment turned on (blocking top banner sticky ad)
  • Ran a CWV experiment that turns off ads render-on-idle . Result it very noisy. Didn’t get enough data points from canary traffic.
  • Launched eager building of fie/inabox amp elements
  • Allow ad networks to opt out of client side validation in no-signing

Story Ads

  • Exploration of new story ads algorithm impact

What is next

AMP Monetization

  • Turn on amp-ad 3p vendor splitting for more vendors
  • Launch no signing

Story ads

  • Encapsulate logic for placement algorithm
  • Start new algorithm implementation

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