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Promo materials! #50

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quat1024 opened this issue Jul 26, 2015 · 101 comments
Open
2 of 5 tasks

Promo materials! #50

quat1024 opened this issue Jul 26, 2015 · 101 comments
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@PullJosh
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help wanted major planning
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Public Alpha

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@quat1024
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We should think about promotion and advertising for this, like, really early.

This doesn't mean you should change your Scratch signature RIGHT NOW RIGHT NOW to something Elemental-branded - but it does mean we should at least think about what we're gonna do :)

We'll need:

  • (In progress) a vibrant and memorable landing page
  • a pitch
  • (In progress) some scratch signature images of various sizes (full-sig, square icon, wide-but-thin bar?)
  • "made with Elemental" optional banner people can include on their pages
  • possibly a small advertising budget

I, for one, will post to /r/web_design when we're done (maybe pay for a Reddit ad, if I have any money) and of course I'll add it to my signature 😃

Thoughts?
@quat1024 quat1024 added this to the Stable milestone Jul 26, 2015
@matthewr6
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Maybe /r/internetisbeautiful?

@PullJosh
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An assortment of thoughts:

  1. I call making sigs! :D
  2. If we end up doing ads, I'd say use Google Adwords.
    3)We should "partner" with gwiddle - on our homepage we add a shoutout to gwiddle; on gwiddle's homepage they shoutout to us. Once the project reaches a beta stage, I'll talk to jbayfield.
  3. I've been thinking through homepage designs & pitches. I'll do a quick start on one tomorrow.

(Bolded the things that I call doing. :P)

@PullJosh PullJosh self-assigned this Jul 26, 2015
@matthewr6
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Sounds cool
Though I refuse to host on Gwiddle because PHP :P

@quat1024
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quat1024 commented Jul 26, 2015 via email

@matthewr6
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That'd be interesting - jbayfield would have to make an API for zip file uploads.

@PullJosh
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Not integrated into theirs - we want all the traffic. :P

That's another thing, though, that I had thought of before I even made the forum topic about having this idea. I tend to plan things out. xD

@matthewr6
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Yeah we're hosting on Heroku remember :P
Also, not sure how Gwiddle works but we can link each project to a site or something

@PullJosh
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We aren't integrating with gwiddle. The point of partnering with them would be to give each other traffic - not to take traffic away from each other.

All we need is a link at the bottom that says "Want to host your websites online? Check out [large-scale gwiddle logo here]". Same on gwiddle, but for us.

@matthewr6
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Ok

@PullJosh
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I'm not sure what I think of this sig. Any feedback?
image

@matthewr6
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#2

@PullJosh
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@quat1024 I deleted them. That's how I try to be awesome online - I just delete my mistakes. :P

@matthewr6
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Darn you quat
Also never knew about #X referencing the Xth issue

@PullJosh
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@Firedrake969 Nice issue link. :3

@PullJosh
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So... feedback?

@quat1024
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It's not centered, and it's kinda... empty imo. I think this design would work better if "Elemental" and the subheading were on the same line and it was about a quarter as tall 😜

What's the font you're using btw?

Once we can get the thing looking smexy, we should add a screenshot of some blocks to fill some of the emptiness. "show, don't tell" and all that.

Re: the tagline, I'd swap "make" for "code" (cuz, idk, I think the word "code" is a bit of a turn-off? And they're also designing it), and remove either "Scratch-like" or "block based" because they kinda say the same thing. "Learn to make websites with a simple, block based editor."

@BookOwl
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BookOwl commented Jul 26, 2015 via email

@matthewr6
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@PullJosh
Background gives it more texture, which I prefer (before quat destroyed my hopes and dreams xD)
Also something seems too empty in the right of the green area

Agree with swapping make for code and removing "Scratch-like" or "block-based" (depends on our target audience - if mainly Scratch, use the former, but if not, use the latter)

@robinp7720
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@PullJosh It looks amazing, its clean and the colours defiantly fit to the app. The only problem I might is the text on the bottom is too long. It breaks the look and feel of the design

@PullJosh
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@quat1024 Fonts are source code pro and source sans pro.

Everyone: I agree with all of your suggestions - I wasn't too happy with it myself, but I couldn't really figure out what needed to be changed. As for the signature's size, I just set it at the maximum size a Scratch sig can be. In the future, samller versions could also be made. ;)

It's back to the drawing board for me.

@PullJosh
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Hmm... Does this look any good?
image

@BookOwl
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BookOwl commented Jul 26, 2015

I would like the block with Elemental in it to be a bit bigger. Much better than the last one though

@PullJosh
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Just the block, or the text within it as well?

@an-OK-squirrel
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I like it!

@BookOwl
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BookOwl commented Jul 26, 2015

The proportions should stay the same, just make them both bigger.

@matthewr6
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TinyPic-ified for sigs:
http://oi61.tinypic.com/2h4j5ah.jpg

@PullJosh
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NOOOOOOOOOOOOOOO NOT TINYPIC

Use cubeupload.

@matthewr6
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nu

@PullJosh
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Tinypic is like torture for your eyes.
http://i.cubeupload.com/Tc4TUJ.jpg

Also, I have good news and bad news.
Bad news: Paint.NET crashed and I lost the .pdn file, so making different sizes of the signatues is going to be difficult (do you guys think it's worth it?)
Good news: I get to have pizza for lunch.

@matthewr6
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  1. nah
  2. Jimmy John's. I win.

@an-OK-squirrel
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but does it matter?

it's not like it gives you a watermark

@PullJosh
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@an-OK-squirrel They have this thing where they like to randomly take down images for no reason and replace them with the tinypic logo.

I think it's part of their advertising campaign. :/

@an-OK-squirrel
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Really?

Really?

@PullJosh
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Either that, or people decided it was fun to upload the tinypic logo to tinypic a bunch of times.

@an-OK-squirrel
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I could see that happening

@matthewr6
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Or they take it down themselves....
Or it's something bad that they uploaded

@an-OK-squirrel
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troll: want to wreck forums and blame it on other people.

other troll: what about tinypic?

@matthewr6
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Use whatever image host you want ok

@an-OK-squirrel
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ok m9

@matthewr6
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How's this going?

@an-OK-squirrel
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what

@PullJosh
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PullJosh commented Sep 6, 2015

Are multiple sig sizes needed?

@matthewr6
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Maybe one big and one small

@PullJosh
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PullJosh commented Sep 6, 2015

K. For small, should it be square or long and flat?

@matthewr6
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long and flat, since we do have a square icon thing.

@matthewr6
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Anyone want to make a sales pitch? :P

@PullJosh
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PullJosh commented Sep 6, 2015

Kind of hard to do until we finish the actual coding part. :P

@matthewr6
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@ElementalCode/programmers ok the actual coding part is done

@TheInitializer
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(mostly)

@TheInitializer
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(the backend is pretty much done)

@matthewr6
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same with the core editor functionality

@TheInitializer
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pretty much but we need more blocks

@towerofnix
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many many more blocks

@matthewr6
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add them!

@PullJosh
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@Firedrake969 Says it's time for promo materials... What do I need to make?

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@quat1024 @PullJosh @TheInitializer @matthewr6 @towerofnix @robinp7720 @an-OK-squirrel @BookOwl