Tip
Default Value
The default value - sometimes called Fallback Text - is specified after the | character. Consider this Email salutation:
Hi {contactfield=firstname|there},
See managing custom fields </contacts/custom_fields> for more information.
| Variable name | Variable syntax |
|---|---|
| Attribution | {contactfield=attribution} |
| Attribution Date | {contactfield=attribution_date} |
| Address Line 1 | {contactfield=address1} |
| Address Line 2 | {contactfield=address2} |
| Country | {contactfield=country} |
| City | {contactfield=city} |
| Company | {contactfield=company} |
| Contact ID | {contactfield=id} |
{contactfield=email} |
|
{contactfield=facebook} |
|
| Fax | {contactfield=fax} |
| First Name | {contactfield=firstname} |
| Foursquare | {contactfield=foursquare} |
| Google+ | {contactfield=googleplus} |
{contactfield=instagram} |
|
| IP Address | {contactfield=ipAddress} |
| Last Name | {contactfield=lastname} |
{contactfield=linkedin} |
|
| Mobile Number | {contactfield=mobile} |
| Phone Number | {contactfield=phone} |
| Position | {contactfield=position} |
| Skype | {contactfield=skype} |
| State | {contactfield=state} |
{contactfield=twitter} |
|
| Title | {contactfield=title} |
| Website | {contactfield=website} |
| Zip Code | {contactfield=zipcode} |
| Variable name | Variable syntax |
|---|---|
| First Name | {ownerfield=firstname} |
| Last Name | {ownerfield=lastname} |
{ownerfield=email} |
|
| Position | {ownerfield=position} |
| Signature | {ownerfield=signature} |
See Companies</companies/companies_overview> for more information.
| Variable name | Variable syntax |
|---|---|
| Address Line 1 (Company) | {contactfield=companyaddress1} |
| Address Line 2 (Company) | {contactfield=companyaddress2} |
| Annual Revenue (Company) | {contactfield=companyannual_revenue} |
| City (Company) | {contactfield=companycity} |
| Country (Company) | {contactfield=companycountry} |
| Description (Company) | {contactfield=companydescription} |
| Email (Company) | {contactfield=companyemail} |
| Fax (Company) | {contactfield=companyfax} |
| Industry (Company) | {contactfield=companyindustry} |
| Name | {contactfield=companyname} |
| Number of Employees (Company) | {contactfield=companynumber_of_employees} |
| Phone Number (Company) | {contactfield=companyphone} |
| State (Company) | {contactfield=companystate} |
| Website (Company) | {contactfield=companywebsite} |
| Zip Code (Company) | {contactfield=companyzipcode} |
See Components</components/assets> and Manage Pages</components/landing_pages> for more information.
| Variable name | Variable syntax |
|---|---|
| Asset link for Asset id# | {assetlink=25} |
| Focus Item id# | {focus=4} |
| Form id# | {form=83} |
| Landing Page link for page id# | {pagelink=17} |
See Manage Emails</channels/emails> for more information.
| Variable name | Variable syntax |
|---|---|
| Signature | {signature} |
| Subject | {subject} |
| Tracking pixel | {tracking_pixel} |
| Unsubscribe Text | {unsubscribe_text} |
| Web View Text | {webview_text} |
| Web View URL | {webview_url} |
See /components/landing_pages for more information.
| Variable name | Variable syntax |
|---|---|
| Meta Description | {pagemetadescription} |
| Title | {pagetitle} |
| Language bar | {langbar} |
| Share Buttons | {sharebuttons} |
| Success Message | {successmessage} |
See customizing preference center</contacts/preference_center> for more information.
| Variable name | Variable syntax |
|---|---|
| Lead Identifier | {leadidentifier} |
| Category List | {categorylist} |
| Segment List | {segmentlist} |
| Preferred Channel | {preferredchannel} |
| Channel Frequency | {channelfrequency} |
| Save Preferences | {saveprefsbutton} |
| Variable name | Variable syntax |
|---|---|
| [Dynamic Content 1] | for example User-defined variable name | {dynamiccontent="Dynamic Content 1"} |
See Contact Monitoring<Contact tracking> for more information.
| Variable name | Variable syntax |
|---|---|
| Language | {language} |
| Title | {title} |
| Landing Page Title | {page_title} |
| URL | {url} |
| Landing Page URL | {page_url} |
| Referrer | {referrer} |
| Tracking pixel | {tracking_pixel} |
| UTM Campaign | {utm_campaign} |
| UTM Content | {utm_content} |
| UTM Medium | {utm_medium} |
| UTM Source | {utm_source} |
| UTM Term | {utm_term} |
See the Search<search> page for more information.
| Variable name | Variable syntax |
|---|---|
| Address Line 1 | {contactfield=address1} |
| Address Line 1 (Company) | {contactfield=address1} |
| Address Line 2 | {contactfield=address2} |
| Address Line 2 (Company) | {contactfield=companyaddress2} |
| Annual Revenue (Company) | {contactfield=companyannual_revenue} |
| Asset link for Asset id# | {assetlink=25} |
| Attribution | {contactfield=attribution} |
| Attribution Date | {contactfield=attribution_date} |
| Category List (Preference Center) | {categorylist} |
| Channel Frequency (Preference Center) | {channelfrequency} |
| City | {contactfield=city} |
| City (Company) | {contactfield=companycity} |
| Country | {contactfield=country} |
| Country (Company) | {contactfield=companycountry} |
| Company | {contactfield=company} |
| Contact ID | {contactfield=id} |
| Description (Company) | {contactfield=companydescription} |
| [Dynamic Content 1]for example: user-defined variable name | {dynamiccontent="Dynamic Content 1"} |
{contactfield=email} |
|
| Email (Company) | {contactfield=companyemail} |
{contactfield=facebook} |
|
| Fax | {contactfield=fax} |
| Focus Item id# | {focus=4} |
| Form id# | {form=83} |
| Fax (Company) | {contactfield=companyfax} |
| First Name | {contactfield=firstname} |
| Foursquare | {contactfield=foursquare} |
| Google+ | {contactfield=googleplus} |
{contactfield=instagram} |
|
| IP Address | {contactfield=ipAddress} |
| Landing Page link for page id# | {pagelink=17} |
| Language bar | {langbar} |
| Last Name | {contactfield=lastname} |
| Contact Identifier (Preference Center) | {leadidentifier} |
{contactfield=linkedin} |
|
| Meta Description (Landing Page) | {pagemetadescription} |
| Mobile Number | {contactfield=mobile} |
| Name (Company) | {contactfield=companyname} |
| Number of Employees (Company) | {contactfield=companynumber_of_employees} |
| Phone Number | {contactfield=phone} |
| Phone Number (Company) | {contactfield=companyphone} |
| Position | {contactfield=position} |
| Save Preferences (Preference Center) | {saveprefsbutton} |
| Segment List (Preference Center) | {segmentlist} |
| Signature | {signature} |
| Skype | {contactfield=skype} |
| State | {contactfield=state} |
| State (Company) | {contactfield=companystate} |
| Subject | {subject} |
{contactfield=twitter} |
|
| Preferred Channel (Preference Center) | {preferredchannel} |
| Share Buttons | {sharebuttons} |
| Success Message | {successmessage} |
| Title | {contactfield=title} |
| Title (Landing Page) | {pagetitle} |
| Unsubscribe Text | {unsubscribe_text} |
| Unsubscribe URL | {unsubscribe_url} |
| Website | {contactfield=website} |
| Website (Company) | {contactfield=companywebsite} |
| Web View Text | {webview_text} |
| Web View URL | {{webview_url} |
| Zip Code | {contactfield=zipcode} |
| Zip Code (Company) | {contactfield=companyzipcode} |