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ads_testing.php
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ads_testing.php
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<?php include "header.php";?>
<div id = "container">
<div class="scroll-gallery_container xrow">
<div class="scroll-gallery_text">
<div class="title">
<div class="title-main">
Sarcastic Ad series
</div>
<div class="title-info">
Oil, 18"x12"<br>
2015
</div>
</div>
<div class="description">
<article>
<!--<input type="checkbox" id="read_more" role="button">
<label for="read_more" onclick""><span>Show More</span><span>Show Less</span></label>
<section>-->
<p>
As consumers, we're constantly surrounded by advertisements
that feed us unreliable information and make us desire more than we need.</p>
<p>This is a series of more truthful advertisements that comment
on aspects of our food industry regarding our oppressive relationships with
non-human animals, ranging
<!--</p>
</section>
<section>
<p>-->
from the evident concept that a consumer choice
results in the death of an animal, to more obscure, lesser-known realities
like artificial insemination processes or the grinding up of male chicks
in the milk and egg industry.</p>
<p>By mimicking particular trademark brands
and commercials, the series aims to convey the very own hush-hush
secrets of the industry that advertisements try to conceal
in the first place.
</p>
<!--</section>-->
</article>
</div>
<a class="scroll-button scroll-down">
<span></span>
</a>
</div>
<div class="scroll-gallery_art">
<!-- button -->
<a class="scroll-button scroll-left">
<span></span>
</a>
<!-- art -->
<ul>
<!-- Mournin' It -->
<li>
<a class="toggle-description" id="mournin-it0">
<img class="img_hover" src="img/oil/veganads1.jpg" height="100%" border="0" />
</a>
</li>
<li>
<div class="art-description" id="mournin-it">
<div class="title">
<div class="title-main">
I'm Mournin' It
</div>
<div class="title-info">
Oil, 18"x12"<br>
2015
</div>
</div>
<p><em>I'm Mournin' It</em> is the first of three
in my "Honest Food Advertisements" series
parodying iconic food advertisements, instead
depicting the animals’ perspectives of these food items.
</p>
<p>Using iconic McDonald's colors and
parodying its "I'm Lovin' It" campaign,
<em>I'm Mournin' It</em> shows the literal meat of a burger.
</p>
</div>
</li>
<!-- Got Consent -->
<li>
<a class="toggle-description" id="got-consent0">
<img class="img_hover" src="img/oil/veganads2.jpg" height="100%" border="0" />
</a>
</li>
<li>
<div class="art-description" id="got-consent">
<div class="title">
<div class="title-main">
Got Consent?
</div>
<div class="title-info">
Oil, 18"x12"<br>
2015
</div>
</div>
<p><em>Got Consent?</em> is the second of three
in my "Honest Food Advertisements" series
parodying iconic food advertisements,
instead depicting the animals’ perspectives of these food items.</p>
<p>Dairy cows must be pregnant to produce milk.
As a result, the milk industry has to
constantly artificially inseminate and impregnate cows
to induce lactation.</p>
<p><em>Got Consent?</em> is an alternative reading
on the "Got Milk?" advertisements that
promote milk and dairy consumption.</p>
</div>
</li>
<!-- Kinder -->
<li>
<a class="toggle-description" id="kinder0">
<img class="img_hover" src="img/oil/veganads3.jpg" height="100%" border="0" />
</a>
</li>
<li>
<div class="art-description" id="kinder">
<div class="title">
<div class="title-main">
Kinder Egg
</div>
<div class="title-info">
Oil, 18"x12"<br>
2015
</div>
</div>
<p><em>Kinder Egg</em> is the third of three in my "Honest Food Advertisements" series parodying iconic food advertisements, instead depicting the animals’ perspectives of these food items.</p>
<p>Male chicks (making up half of hatched eggs) are ground up alive when born, as they are unable to lay eggs and provide no production value for the egg industry.</p>
<p><em>Kinder Egg</em> is a take on a real product called "Kinder" egg, a real brand that sells egg-shaped chocolates instead of real chicken eggs.</p>
</div>
</li>
</ul>
<!-- button -->
<a class="scroll-button scroll-right">
<span></span>
</a>
</div>
</div>
</div>
<?php include "footer.php"; ?>