#Trademark Search

##Purpose Professor David Hyman wants to do a search for a trademark on Google, Bing, and Yahoo and get the top organic search results and the top sponsored links (limit 5 - 10 for each). In the end he wants an Excel file will all of these results organized as well as a 'screenshot' of the search results page as well as each of the organic search and sponsored links.

##Requirements Be sure to install wkhtmltopdf if you need to export PDF's of the webpages. Follow tutorial on Github

Setup/Install ruby gems by using:

• gem install bundler

• bundle install

##Instructions

Run the scraper:

1. Enter the Rails Console by running: script/console
2. Import Trademarks from the trademarks.txt file: Trademark.import
3. Search Google, Yahoo, and Bing for those search terms: Trademark.scrape
4. Compute where the organic links and sponsored links are on each page: Trademark.links
5. (optional) Export all search result pages to PDF in the "TRADEMARKS/" folder: Trademark.pdfs
6. (optional) Export all search result pages to a CSV: Trademark.excel

##Code Overview

• Read a text file (trademarks.txt) that has each trademark on a new line
• For each trademark:
  • Run a search in Google
    • Get the top organic search results
    • Get the top x sponsored links
    • Put screen shot into a folder
    • Put urls to results into a CSV (for excel)
  • Run a search in Bing
    • Get the top organic search results
    • Get the top x sponsored links
    • Put screen shot into a folder
    • Put urls to results into a CSV (for excel)
  • Run a search in Yahoo
    • Get the top organic search results
    • Get the top x sponsored links
    • Put screen shot into a folder
    • Put urls to results into a CSV (for excel)

#Usage

• modify the trademarks.txt file with the search terms you want to run
• type: ruby runner.rb
• a trademark_results.csv file will be created along with folders representing the trademarks

#Required Gems and Libraries PDFKit Capybara Nokogiri wkhtmltopdf