Dimensionality-Reduction-in-R

In this project we are trying to figure out market basket analyze of consumers. we use groceries data set. Data set is downloaded from Kaggle the data set has 38765 rows of the purchase from the grocery shop. These purchase will be analysed using association rules and can be generated Apriori algorithm. In R there is a package arules to calculate association rules, it makes use of the so-called Apriori algorithm. Association rule mining has a number of applications and is widely used to help discover sales correlations in transactional data. Association rule mining is a data mining technique for inter-variable linking in large data sets. The most popular example of association rule application is market basket analysis. The purpose of this application is to analyze the relationship between a customer and the highest purchased products.