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This repository contains the comprehensive project files for GAMECO’s 2017 Market Plan Budgeting, developed as part of the CareerFoundry Data Analytics Program. The project focuses on analyzing and optimizing the marketing budget to maximize return on investment (ROI) and support strategic decision-making.

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Nem-tat/GAMECO-s-2017-MARKET-PLAN-BUDGETING

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GAMECO

Is a new video game company, which wants to use video game sales data set to inform the development of new games.

Objective

Perform a descriptive analysis of a video game data set to foster a better understanding of how GameCo’s new games might fare in the market.

Dataset

Dataset was collected from VGChartz, Video game sales data set that covers historical sales of video games (for games that sold more than 10,000 copies) spanning different platforms, genres, and publishing studios.

Tools

Advanced Excel, Microsoft powerpoint

Skills Demonstrated

Data Collection and Cleaning, Data Analysis, Visualization, Conducting descriptive analysis, Developing insights, Visualization, Documentation and Presentation

About

This repository contains the comprehensive project files for GAMECO’s 2017 Market Plan Budgeting, developed as part of the CareerFoundry Data Analytics Program. The project focuses on analyzing and optimizing the marketing budget to maximize return on investment (ROI) and support strategic decision-making.

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