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Yana Seiter
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Säuli | ||
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Problem: | ||
Poverty is closer than you think. Every 10th person is affected by it. | ||
In 2020 alone, 722’000 people in Switzerland were affected by poverty. -Caritas | ||
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Solution: | ||
Our solution -> Solidaritätskasse Säuli (swissgerman “Soili” = little piglet) | ||
The aim of the Säuli is not only to provide a little extra relief to those affected, but also as a small feature for conveniance. | ||
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Little step – big impact: Even 5 cents make the difference. | ||
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Säuli works as a digital collective piggy bank that can be managed by the shop owner (Coop). | ||
As a customer, you have a possibility to donate or let Säuli cover your small shortage to pay for your groceries. | ||
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Säuli is fair: Everyone can take part regardless of socio economic status. | ||
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You can be assured that whenever you give your change to Säuli you and society will benefit. | ||
High security protection will be implemented to ensure safety and fairness. | ||
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Säuli makes charity easy. Eliminates Stigma. Provides peace of mind. | ||
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Säuli cares: Säuli reduces workload of staff members, spares time consuming cancelations, returns of products on their shelfs and even food waste. | ||
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Säuli supports even better customer experience if fitted with such lucrative additional functions like pairing with the store benefit point system (Supercard), | ||
integration in Twint and other payment options, adding loyalty benefits and more. | ||
Result: More value for the customer = ensures loyalty to the store = higher profits. |