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Ad_engine

This is a POC for the proposed Ad Engine The program is done in Golang. For the time being I am providing sample data for user and ads.

Algorithm is as follows

  • From front end the user will send UID to backend.
  • Using this UID, engine retrieves user data. (Here age group and gender is used)
  • The engine also retrieves Ad data, which will contain scores per user group and ad content.
  • On comparing user data and Ad data, the Ad whose score is more than 0.7 is sent back to Front End for display

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