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Starbucks_Capstone_project

Licensing, Authors, and Acknowledgements

  • Installation
  • Project Motivation
  • File Descriptions
  • Results
  • Licensing, Authors, and Acknowledgements
  • Installation:

    Python versions 3.*.

    • Libraries:
    • Pandas.
    • Scikit-learn.
    • numpy.
    • matplotlib.
    • seaborn.

    Project Motivation:

    Keep customers satisfied is one of the most successful roles of business, there is no doubt Starbuckswork to increase customers loyalty. Furthermore, analyzing data is a method to follow the customer's behavior and guarantee to strive for their satisfaction. I analyzed this dataset to find interesting outcomes and find interesting results. I asked and answered for these:

    • What are the rates of profiles per age on Starbucks?
    • What is the age groups per gender that include in Starbucks profiles?
    • What are the rates of incomes per ages in Starbucks profiles?
    • Are there any increases in the number of profiles every month that depends on the rates of income for members?
    • What are the rates of Starbucks members rewards every year?
    • What are the rates of events In Transcripts?
    • What is the highest Offers Type chosen by gender?
    • What are the rates of completed promotion for each offer types?
    • What is the rate of offer type which is a complete offer and type of promotion which is a Bogo promotion?
    • What is the rate of offer type which is a complete offer and type of promotion which is a Discount promotion?

    File Descriptions:

    This project encompasses three Data Sets:

    • portfolio.json - containing offer ids and metadata about each offer (duration, type, etc.)
    • profile.json - demographic data for each customer
    • transcript.json - records for transactions, offers received, offers viewed, and offers completed.

    Results:

    The main findings of the code can be found here.

    Licensing, Authors, and Acknowledgements:

    This project (Capstone Project) is part of Udacity’s Data Scientist Nanodegree program

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