Create Custom Bidding scripts without writing any Python
Expressing a DV360 Custom KPI that correlates with real business outcomes is technically complex and typically requires knowledge of Python to construct scripts.
This barrier to entry prevents its target user base from being able to utilize DV360 Custom Bidding to express complex KPIs and leverage the additional functionality only unlocked by scripts.
This solution will allow users to input values into a Sheets-based UI and the solution will deliver a fully executable Custom Bidding script.
- Join the Google group
- Make a copy of the spreadsheet template
- Grant view access to cb-script-builder@google.com (recommended)
- Authorize the tool when prompted (after first function run)
- If you receive a warning that the app isn't verified, see User Guide for more info
- Script Builder User Guide**
- Script Builder Overview
- Sample Use Case & Workflow
- Deployment Instructions
- Custom Bidding Resources
- Script Builder Spreadsheet Template**
- Script Builder Video Demos
- Instructions to Add Script in DV360 UI
- Sample Custom Bidding Scripts
** Must join the Google group to access
This is not an officially supported Google product.
Copyright 2023 Google LLC. This solution, including any related sample code or data, is made available on an "as is", "as available", and "with all faults" basis, solely for illustrative purposes, and without warranty or representation of any kind. This solution is experimental, unsupported and provided solely for your convenience. Your use of it is subject to your agreements with Google, as applicable, and may constitute a beta feature as defined under those agreements. To the extent that you make any data available to Google in connection with your use of the solution, you represent and warrant that you have all necessary and appropriate rights, consents and permissions to permit Google to use and process that data. By using any portion of this solution, you acknowledge, assume and accept all risks, known and unknown, associated with its usage, including with respect to your deployment of any portion of this solution in your systems, or usage in connection with your business, if at all.