Replace HTML links and bold with markup for Colab / Airflow compatibi…

…lity.

PiperOrigin-RevId: 410300445

scripts/audience_analysis.json

@@ -25,11 +25,11 @@
       "csat improvement":90
     },
     "instructions":[
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->DV360_Audience_Analysis</b> to be created.",
-      "Join the <a href='https://groups.google.com/d/forum/starthinker-assets' target='_blank'>StarThinker Assets Group</a> to access the following assets",
-      "Copy <a href='https://datastudio.google.com/open/1d2vlf4C1roN95NsdsvWNZqKFcYN8N9Jg' target='_blank'>Sample DV360 Audience Analysis Dataset</a>.",
-      "Click Edit Connection, and change to <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->DV360_Audience_Analysis</b>.",
-      "Copy <a href='https://datastudio.google.com/open/1Ij_RluqolElm7Nny9fBrIAPRB9ObUl0M' target='_blank'>Sample DV360 Audience Analysis Report</a>.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->DV360_Audience_Analysis** to be created.",
+      "Join the [StarThinker Assets Group](https://groups.google.com/d/forum/starthinker-assets) to access the following assets",
+      "Copy <a [Sample DV360 Audience Analysis Dataset](https://datastudio.google.com/open/1d2vlf4C1roN95NsdsvWNZqKFcYN8N9Jg).",
+      "Click Edit Connection, and change to **BigQuery->{field:recipe_project}->{field:recipe_slug}->DV360_Audience_Analysis**.",
+      "Copy [Sample DV360 Audience Analysis Report](https://datastudio.google.com/open/1Ij_RluqolElm7Nny9fBrIAPRB9ObUl0M).",
       "When prompted choose the new data source you just created.",
       "Or give these intructions to the client."
     ],

scripts/barnacle.json

@@ -25,19 +25,19 @@
       "csat improvement":90
     },
     "instructions":[
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->CM_*</b> to be created.",
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->Barnacle_*</b> to be created, then copy and connect the following data sources.",
-      "Join the <a href='https://groups.google.com/d/forum/starthinker-assets' target='_blank'>StarThinker Assets Group</a> to access the following assets",
-      "Copy <a href='https://datastudio.google.com/open/1a6K-XdPUzCYRXZp1ZcmeOUOURc9wn2Jj' target='_blank'>Barnacle Profile Advertiser Map</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1NEzrQWWnPjkD90iUwN-ASKbVBzoeBdoT' target='_blank'>Barnacle Profile Campaign Map</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1v_GRaitwPaHHKUzfJZYNBhzotvZ-bR7Y' target='_blank'>Barnacle Profile Site Map</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/14tWlh7yiqzxKJIppMFVOw2MoMtQV_ucE' target='_blank'>Barnacle Profiles Connections</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1mavjxvHSEPfJq5aW4FYgCXsBCE5rthZG' target='_blank'>Barnacle Report Delivery Profiles</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1Azk_Nul-auinf4NnDq8T9fDyiKkUWD7A' target='_blank'>Barnacle Roles Duplicates</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1ogoofpKtqkLwcW9qC_Ju_JvJdIajsjNI' target='_blank'>Barnacle Roles Not Used</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1xLgZPjOPDtmPyEqYMiMbWwMI8-WTslfj' target='_blank'>Barnacle Site Contacts Profiles</a> and connect.",
-      "If reports checked, copy <a href='https://datastudio.google.com/open/1-YGDiQPDnk0gD78_QOY5XdTXRlTrLeEq' target='_blank'>Barnacle Profile Report Map</a> and connect.",
-      "Copy <a href='https://datastudio.google.com/open/1gjxHm0jUlQUd0jMuxaOlmrl8gOX1kyKT' target='_blank'>Barnacle Report</a>.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->CM_...** to be created.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->Barnacle_...** to be created, then copy and connect the following data sources.",
+      "Join the [StarThinker Assets Group](https://groups.google.com/d/forum/starthinker-assets) to access the following assets",
+      "Copy [Barnacle Profile Advertiser Map](https://datastudio.google.com/open/1a6K-XdPUzCYRXZp1ZcmeOUOURc9wn2Jj) and connect.",
+      "Copy [Barnacle Profile Campaign Map](https://datastudio.google.com/open/1NEzrQWWnPjkD90iUwN-ASKbVBzoeBdoT) and connect.",
+      "Copy [Barnacle Profile Site Map](https://datastudio.google.com/open/1v_GRaitwPaHHKUzfJZYNBhzotvZ-bR7Y) and connect.",
+      "Copy [Barnacle Profiles Connections](https://datastudio.google.com/open/14tWlh7yiqzxKJIppMFVOw2MoMtQV_ucE) and connect.",
+      "Copy [Barnacle Report Delivery Profiles](https://datastudio.google.com/open/1mavjxvHSEPfJq5aW4FYgCXsBCE5rthZG) and connect.",
+      "Copy [Barnacle Roles Duplicates](https://datastudio.google.com/open/1Azk_Nul-auinf4NnDq8T9fDyiKkUWD7A) and connect.",
+      "Copy [Barnacle Roles Not Used](https://datastudio.google.com/open/1ogoofpKtqkLwcW9qC_Ju_JvJdIajsjNI) and connect.",
+      "Copy [Barnacle Site Contacts Profiles](https://datastudio.google.com/open/1xLgZPjOPDtmPyEqYMiMbWwMI8-WTslfj) and connect.",
+      "If reports checked, copy [Barnacle Profile Report Map](https://datastudio.google.com/open/1-YGDiQPDnk0gD78_QOY5XdTXRlTrLeEq) and connect.",
+      "Copy [Barnacle Report](https://datastudio.google.com/open/1gjxHm0jUlQUd0jMuxaOlmrl8gOX1kyKT).",
       "When prompted choose the new data sources you just created.",
       "Or give these intructions to the client."
     ],

scripts/barnacle_dv360.json

@@ -27,10 +27,10 @@
     },
     "instructions":[
       "DV360 only permits SERVICE accounts to access the user list API endpoint, be sure to provide and permission one.",
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->DV_*</b> to be created.",
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->Barnacle_*</b> to be created, then copy and connect the following data sources.",
-      "Join the <a href='https://groups.google.com/d/forum/starthinker-assets' target='_blank'>StarThinker Assets Group</a> to access the following assets",
-      "Copy <a href='https://datastudio.google.com/c/u/0/reporting/9f6b9e62-43ec-4027-849a-287e9c1911bd' target='_blank'>Barnacle DV Report</a>.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->DV_...** to be created.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->Barnacle_...** to be created, then copy and connect the following data sources.",
+      "Join the [StarThinker Assets Group](https://groups.google.com/d/forum/starthinker-assets) to access the following assets",
+      "Copy [Barnacle DV Report](https://datastudio.google.com/c/u/0/reporting/9f6b9e62-43ec-4027-849a-287e9c1911bd).",
       "Click Edit->Resource->Manage added data sources, then edit each connection to connect to your new tables above.",
       "Or give these intructions to the client."
     ],

scripts/bigquery_census_correlate.json

@@ -14,7 +14,7 @@
       "Define the DATASET and TABLE for the joinable source. Can be a view.",
       "Choose the significance level.  More significance usually means more NULL results, balance quantity and quality using this value.",
       "Specify where to write the results.",
-      "<br>IMPORTANT:</b> If you use VIEWS, you will have to delete them manually if the recipe changes."
+      "IMPORTANT:** If you use VIEWS, you will have to delete them manually if the recipe changes."
     ],
     "authors":["kenjora@google.com"]
   },

scripts/bigquery_census_normalize.json

@@ -9,7 +9,7 @@
     "to":["bigquery"],
     "from":["bigquery"],
     "instructions":[
-      "Specify the geography, year, and span that make up the <a href='https://pantheon.corp.google.com/bigquery?redirect_from_classic=true&p=bigquery-public-data&d=census_bureau_acs&page=dataset' target='_blank'>census table names</a>.",
+      "Specify the geography, year, and span that make up the [census table names](https://pantheon.corp.google.com/bigquery?redirect_from_classic=true&p=bigquery-public-data&d=census_bureau_acs&page=dataset).",
       "Not every combination of geography, year, and span exists or contains all the required fields.",
       "Every time the query runs it will overwrite the table."
     ],

scripts/bulkdozer.json

@@ -26,17 +26,16 @@
       "csat improvement":90
     },
     "instructions":[
-      "Open the <a href='https://docs.google.com/spreadsheets/d/1EjprWTDLWOvkV7znA0P4uciz0_E5_TNn3N3f8J4jTwA/edit?usp=sharing&resourcekey=0-jVCGjrPdnUnJ0rk7nQCFBQ' target='_blank'>Bulkdozer 0.28</a> feed.",
+      "Open the [Bulkdozer](https://docs.google.com/spreadsheets/d/1EjprWTDLWOvkV7znA0P4uciz0_E5_TNn3N3f8J4jTwA/edit?usp=sharing&resourcekey=0-jVCGjrPdnUnJ0rk7nQCFBQ) feed.",
       "Make your own copy of the feed by clicking the File -> Make a copy... menu in the feed.",
       "Give it a meaninful name including the version, your name, and team to help you identify it and ensure you are using the correct version.",
       "Under the Account ID field below, enter the your Campaign Manager Network ID.",
       "Under Sheet URL, enter the URL of your copy of the feed that you just created in the steps above.",
       "Go to the Store tab of your new feed, and enter your profile ID in the profileId field (cell B2). Your profile ID is visible in Campaign Manager by clicking your avatar on the top right corner.",
-      "Click the 'Save' button below.",
-      "After clicking 'Save', copy this page's URL from your browser address bar, and paste it in the Store tab for the recipe_url field (cell B5) your sheet.",
+      "Click the **Save** button below.",
+      "After clicking **Save**, copy this page's URL from your browser address bar, and paste it in the Store tab for the recipe_url field (cell B5) your sheet.",
       "Bulkdozer is ready for use",
-      "Stay up to date on new releases and other general anouncements by joining <a href='https://groups.google.com/forum/#!forum/bulkdozer-announcements' target='_blank'>Bulkdozer announcements</a>.",
-      "Review the <a href='https://github.com/google/starthinker/blob/master/tutorials/Bulkdozer/Installation_and_User_guides.md' target='_blank'>Bulkdozer documentation</a>."
+      "Review the [Bulkdozer documentation](https://github.com/google/starthinker/blob/master/tutorials/Bulkdozer/Installation_and_User_guides.md)."
     ],
     "authors":["mauriciod@google.com"]
   },

scripts/cm360_campaign_comparison.json

@@ -28,7 +28,7 @@
     },
     "instructions":[
       "Add required parameters and run recipe.",
-      "After recipe completes make a copy of the [Campaign Comparison Dashboard](https://datastudio.google.com/c/u/0/reporting/e34669ec-0894-4453-9ac4-ae9c3e739c48/page/p_pkxetkzemc').",
+      "After recipe completes make a copy of the [Campaign Comparison Dashboard](https://datastudio.google.com/c/u/0/reporting/e34669ec-0894-4453-9ac4-ae9c3e739c48/page/p_pkxetkzemc).",
       "Keep the data source as is on the copy screen. It will change later.",
       "After the copy is made, click Edit->Resource->Manage Added Data Sources->CC_Report->Edit->Edit Connection.",
       "Connect to the newly created **BigQuery->{field:recipe_project}->{field:recipe_slug}_Campaign_Comparison->Comparison** table.",

scripts/cm360_data_warehouse.json

@@ -23,8 +23,8 @@
       "csat improvement":100
     },
     "instructions":[
-      "Wait for <b>BigQuery->{recipe_project}->{recipe_slug}->*</b> to be created.",
-      "Every table mimics the <a href='https://developers.google.com/doubleclick-advertisers/rel_notes' target='_blank'>CM360 API Endpoints</a>."
+      "Wait for **BigQuery->{recipe_project}->{recipe_slug}->...** to be created.",
+      "Every table mimics the [CM360 API Endpoints](https://developers.google.com/doubleclick-advertisers/rel_notes)."
     ],
     "authors":["kenjora@google.com"]
   },

scripts/cm360_oculi.json

@@ -22,7 +22,7 @@
       "csat improvement":100
     },
     "instructions":[
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->Oculi_...</b> to be created.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->Oculi_...** to be created.",
       "Then use the data for analysis.",
       "Or give these intructions to the client."
     ],

scripts/cm360_segmentology.json

@@ -26,10 +26,10 @@
       "csat improvement":100
     },
     "instructions":[
-      "Wait for <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->Census_Join</b> to be created.",
-      "Join the <a href='https://groups.google.com/d/forum/starthinker-assets' target='_blank'>StarThinker Assets Group</a> to access the following assets",
-      "Copy <a href='https://datastudio.google.com/c/u/0/reporting/3673497b-f36f-4448-8fb9-3e05ea51842f/' target='_blank'>CM360 Segmentology Sample</a>. Leave the Data Source as is, you will change it in the next step.",
-      "Click Edit Connection, and change to <b>BigQuery->{field:recipe_project}->{field:recipe_slug}->Census_Join</b>.",
+      "Wait for **BigQuery->{field:recipe_project}->{field:recipe_slug}->Census_Join** to be created.",
+      "Join the [StarThinker Assets Group](https://groups.google.com/d/forum/starthinker-assets) to access the following assets",
+      "Copy [CM360 Segmentology Sample](https://datastudio.google.com/c/u/0/reporting/3673497b-f36f-4448-8fb9-3e05ea51842f/). Leave the Data Source as is, you will change it in the next step.",
+      "Click Edit Connection, and change to **BigQuery->{field:recipe_project}->{field:recipe_slug}->Census_Join**.",
       "Or give these intructions to the client."
     ],
     "authors":["kenjora@google.com"]

scripts/cm360_to_dv360.json

@@ -22,16 +22,16 @@
       "csat improvement":90
     },
     "instructions":[
-      "Select <b>Load Partners</b>, then click <b>Save + Run</b>, then a sheet called DV Editor {recipe_name} will be created.",
-      "In the <b>Partners</b> sheet tab, fill in <i>Filter</i> column then select <b>Load Advertisers</b>, click <b>Save + Run</b>.",
-      "In the <b>Advertisers</b> sheet tab, fill in <i>Filter</i> column then select <b>Load Campaigns</b>, click <b>Save + Run</b>.",
-      "In the <b>Campaigns</b> sheet tab, fill in <i>Filter</i> column, optional.",
-      "Then select <b>Load Insertion Orders And Line Items</b>, click <b>Save + Run</b>.",
-      "To update values, make changes on all <i>Edit</i> columns.",
-      "Select <i>Preview</i>, then <b>Save + Run</b>.",
-      "Check the <b>Audit</b> and <b>Preview</b> tabs to verify commit.",
-      "To commit changes, select <i>Update</i>, then <b>Save + Run</b>.",
-      "Check the <b>Success</b> and <b>Error</b> tabs.",
+      "Select **Load Partners**, then click **Save + Run**, then a sheet called DV Editor {recipe_name} will be created.",
+      "In the **Partners** sheet tab, fill in **Filter** column then select **Load Advertisers**, click **Save + Run**.",
+      "In the **Advertisers** sheet tab, fill in **Filter** column then select **Load Campaigns**, click **Save + Run**.",
+      "In the **Campaigns** sheet tab, fill in **Filter** column, optional.",
+      "Then select **Load Insertion Orders And Line Items**, click **Save + Run**.",
+      "To update values, make changes on all **Edit** columns.",
+      "Select **Preview**, then **Save + Run**.",
+      "Check the **Audit** and **Preview** tabs to verify commit.",
+      "To commit changes, select **Update**, then **Save + Run**.",
+      "Check the **Success** and **Error** tabs.",
       "Update can be run multiple times.",
       "Update ONLY changes fields that do not match their original value.",
       "Insert operates only on Edit columns, ignores orignal value columns.",

scripts/cm_campaign_audit.json

@@ -24,7 +24,7 @@
       "csat improvement":100
     },
     "instructions":[
-      "All Bulkdozer Lite related tools and instructions on how to use them can be found at: <a href=\"https://github.com/google/bulkdozer-lite#installation\">Bulkdozer Lite</a>"
+      "See all [Bulkdozer Lite](https://github.com/google/bulkdozer-lite#installation) related tools and instructions."
     ],
     "authors":["mauriciod@google.com"]
   },

scripts/cm_user_editor.json

@@ -28,8 +28,8 @@
     },
     "instructions":[
       "Add this card to a recipe and save it.",
-      "Then click <strong>Run Now</strong> to deploy.",
-      "Follow the <a href=\"https://docs.google.com/spreadsheets/d/1Mw4kDJfaWVloyjSayJSkgE8i28Svoj1756fyQtIpmRE/\">instructions</a> for setup."
+      "Then click **Run Now** to deploy.",
+      "Follow the [instructions](https://docs.google.com/spreadsheets/d/1Mw4kDJfaWVloyjSayJSkgE8i28Svoj1756fyQtIpmRE/) for setup."
     ],
     "authors":["kenjora@google.com"]
   },

scripts/ctv_audience_affinity.json

@@ -19,7 +19,7 @@
       "cTV Targeting": 50
     },
     "instructions": [
-      "Find instructions and recommendations for this dashboard <a href=\"https://docs.google.com/document/d/120kcR9OrS4hGdTxRK0Ig2koNmm6Gl7sH0L6U56N0SAM/view?usp=sharing\" target=\"_blank\">here</a>"
+      "Find instructions and recommendations for [this dashboard](https://docs.google.com/document/d/120kcR9OrS4hGdTxRK0Ig2koNmm6Gl7sH0L6U56N0SAM/)"
     ],
     "authors": [
       "terwilleger@google.com"

scripts/dbm.json

@@ -9,8 +9,8 @@
     "from":["dv360"],
     "to":["dv360"],
     "instructions":[
-      "Reference field values from the <a href='https://developers.google.com/bid-manager/v1/reports'>DV360 API</a> to build a report.",
-      "Copy and paste the JSON definition of a report, <a href='https://github.com/google/starthinker/blob/master/tests/dbm_to_bigquery.json' target='_blank'>sample for reference</a>.",
+      "Reference field values from the [DV360 API](https://developers.google.com/bid-manager/v1/reports) to build a report.",
+      "Copy and paste the JSON definition of a report, [sample for reference](https://github.com/google/starthinker/blob/master/tests/dbm_to_bigquery.json).",
       "The report is only created, a seperate script is required to move the data.",
       "To reset a report, delete it from DV360 reporting."
     ],