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| WordLift Looker Studio Connector | ||
| Product Knowledge Graph Builder | ||
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| With the `WordLift Looker Studio Connector <https://wordlift.io/blog/en/wordlift-data-studio-connector/>`_, you can **create semantic SEO reports** by loading data from your Knowledge Graph directly into Looker Studio and merging it with Search Console or any other web analytics platform. | ||
| **Product KG Builder** is the feature for e-commerce that allows you to automate your SEO and `create a product knowledge graph <https://wordlift.io/blog/en/how-build-product-knowledge-graph/>`_ **with your Google Merchant Feed**. | ||
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| This helps e-commerce to **communicate with Google's Shopping Graph and get free listings in Google Shopping**. At the same time, it **improves the user experience** by providing your customers with information that is relevant to their search. | ||
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| WordLift Product KG Builder can make a difference in your e-commerce and positively **impact both organic traffic and sales**. | ||
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| ================ | ||
| Get Started | ||
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| Once you have purchased the WordLift `Business+E-Commerce subscription <https://wordlift.io/business/>`_ you will receive a key and then you will be able to access your dashboard. | ||
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| 1. Search for it | ||
| ----------------- | ||
| The first step to start using your PKG Builder is to go to your dashboard and click on **+ Add Merchant** on the left side, then follow the simple steps in the wizard. | ||
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| The first step to start creating your semantic SEO report is to search for WordLift on the `Google Looker Studio connectors page <https://datastudio.google.com/datasources>`_. | ||
| .. image:: /images/PKG Builder_0.png | ||
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| .. image:: /images/wordlift-datastudio-connector-get-started.png | ||
| 1. Link your Google Account | ||
| ----------------- | ||
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| .. raw:: html | ||
| <video controls src="https://wordlift.io/blog/en/wp-content/uploads/sites/3/2022/08/semantic-seo-report.mp4"></video> | ||
| Sign in with your Google account. | ||
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| Just click on it and **enter the WordLift key**. | ||
| .. image:: /images/PKG Builder_1.png | ||
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| We have a GraphQL query ready for you, so you don’t need to do anything to get started. In case you are a power user and you know the query that you want to run, just continue. For example, if you are running an e-commerce website, maybe you want to query for product attributes or prices. Then be sure to keep checking the box “use report template for new report”, so you can get a shiny new report premade for you. | ||
| 2. Choose the Merchant Feed | ||
| ----------------- | ||
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| Then click **Connect**. Here you can see the fields that come from the report. Finally, click **Create Report**. | ||
| Select the Merchant Feed you want to import. | ||
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| .. image:: /images/wordlift-datastudio-connector-create-report.png | ||
| .. image:: /images/PGK_2.png | ||
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| At the moment, only one language per import is supported, therefore if your feed contains multiple languages, use the *Path* to filter the language, e.g. **/en** . Then you can create another configuration for another language. | ||
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| 2. Add GSC as a data source and check the blend | ||
| 3. Create your Product Knowledge Graph | ||
| ----------------- | ||
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| At this point, you are close to creating your report, but two more steps are needed: | ||
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| 1. To go to the managed data sources and add your Search Console data source: choose your website, choose URL Impressions anche choose Web Type, and then click on Create. | ||
| 2. Check the blends to verify that the data is merged from the Knowledge Graph and GSC. | ||
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| .. image:: /images/wordlift-datastudio-connector-check.png | ||
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| You can filter the data for EntityType and choose the period of time you prefer. | ||
| Link the website and import the data from the Merchant Feed to the website. | ||
| To **create your Product Knowledge Graph** you need to add the script into your website. | ||
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| .. note:: | ||
| Learn how to `create your Semantic SEO reports <https://youtu.be/mWMEbx3qIVI>`_ in 3 simple steps, watch this video. | ||
| .. image:: /images/PGK_3.png | ||
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| .. raw:: html | ||
| Click *Finish*. Once you have completed these 3 steps, you will see that the **products** have been imported into the backend of your e-commerce website and **already enriched with structured data**. | ||
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| <div style="position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto;"> | ||
| <iframe src="https://www.youtube-nocookie.com/embed/mWMEbx3qIVI" frameborder="0" allowfullscreen style="position: absolute; top: 0; left: 0; width: 100%; height: 100%;"></iframe> | ||
| </div> | ||
| From the WordLift dashboard, you can open the backend of your website and see the products imported and you can synchronize the data (it takes about 1 hour). |