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This paper presents the MAC App, an application designed for an italian archaeological museum in the Avellino province, the Museo Archeologico Carife.
Since the application was intended to be specifically tailored to this museum, a thorough investigation about the MAC’s history, location, holdings, assets, weaknesses, and ambitions preceded the actual design process.
All things considered, we concluded that an application would be the best fit for the museum’s needs and ambitions. The prototyped app we designed has a double function:
- On the one hand, the MAC App represents a collector of information — an all-inclusive container of accessible data to get to know the museum and explore it;
- On the other hand, it serves as a guide.
In fact, not only does it feature a traditional guide (containing written and audio contents), but also — and most importantly — an interactive one. The latter is organised according to three different thematic paths: by choosing one of them, the visitors will be engaged in a captivating treasure hunt guiding them through the Museum’s holdings.