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title redirect_to
Advanced Reporting

Stores > Settings > [Configuration]({% link stores/configuration.md %}) > [General]({% link configuration/general/general.md %}) > Advanced Reporting

Advanced Reporting

Advanced Reporting is a cloud-based service that is powered by Magento Business Intelligence{:target="_blank"}. For technical information, see Advanced Reporting{:target="_blank"} in our developer documentation.

![]({% link images/images/config-general-advanced-reporting.png %}){: .zoom} [Advanced Reporting]({% link reports/advanced-reporting.md %})

Field [Scope]({% link configuration/scope.md %}) Description
Advanced Reporting Service Global Enables the integration of Advanced Reporting for your Magento installation.
Industry Website Identifies your business industry to personalize Advanced Reporting.
Time of day to send data Global Determines the time each day when your store data is sent to Advanced Reporting. The time is based on a 24-hour clock, and includes the minute, hour, and second in your time zone.