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Zero onboarding welcome experiment for 82 #167

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merged 1 commit into from Oct 15, 2020
Merged

Zero onboarding welcome experiment for 82 #167

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179 changes: 179 additions & 0 deletions messaging-experiments-82.json
View file
Open in desktop
Expand Up @@ -311,5 +311,184 @@
]
},
"targeting": "browserSettings.update.channel == 'release' && localeLanguageCode == 'en' && region == 'US' && 'app.shield.optoutstudies.enabled'|preferenceValue"
},
{
"id": "MULTI-STAGE-ABOUTWELCOME-ZERO-STAGE",
"enabled": true,
"targeting": "firefoxVersion >= '82.' && browserSettings.update.channel == 'beta' && localeLanguageCode == \"en\" && ((isFirstStartup && !('trailhead.firstrun.didSeeAboutWelcome'|preferenceValue)) || 'bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83' in activeExperiments)",
"arguments": {
"slug": "bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83",
"startDate": null,
"endDate": null,
"proposedEnrollment": 7,
"referenceBranch": "control",
"bucketConfig": {
"count": 2000,
"start": 0,
"total": 10000,
"namespace": "bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83",
"randomizationUnit": "normandy_id"
},
"userFacingName": "Multi-Stage About:Welcome Zero Stage",
"userFacingDescription": "Study to validate a minimal onboarding experience",
"isEnrollmentPaused": false,
"branches": [
{
"slug": "control",
"ratio": 1,
"feature": {
"featureId": "aboutwelcome",
"enabled": false,
"value": null
}
},
{
"slug": "treatment-default",
"ratio": 1,
"feature": {
"featureId": "aboutwelcome",
"enabled": true,
"value": {}
}
},
{
"slug": "treatment-no-titles",
"ratio": 1,
"feature": {
"featureId": "aboutwelcome",
"enabled": true,
"value": {
"id": "msw-no-titles",
"template": "multistage",
"screens": [
{
"id": "AW_GET_STARTED",
"order": 0,
"content": {
"zap": true,
"title": "Welcome to Firefox",
"subtitle": "The fast, safe, and private browser that's backed by a non-profit.",
"primary_button": {
"label": "Start Setup",
"action": {
"navigate": true
}
},
"secondary_button": {
"text": "Have an account?",
"label": "Sign in",
"position": "top",
"action": {
"type": "SHOW_FIREFOX_ACCOUNTS",
"addFlowParams": true,
"data": {
"entrypoint": "activity-stream-firstrun"
}
}
}
}
},
{
"id": "AW_IMPORT_SETTINGS",
"order": 1,
"content": {
"zap": true,
"title": "Import your passwords, bookmarks,\u00a0and more",
"subtitle": "Coming from another browser? It's easy to bring everything to Firefox.",
"tiles": {
"type": "topsites",
"showTitles": false
},
"primary_button": {
"label": "Start Import",
"action": {
"navigate": true,
"type": "SHOW_MIGRATION_WIZARD"
}
},
"secondary_button": {
"label": "Not now",
"action": {
"navigate": true
}
}
}
},
{
"id": "AW_CHOOSE_THEME",
"order": 2,
"content": {
"zap": true,
"title": "Choose a look",
"subtitle": "Personalize Firefox with a theme.",
"tiles": {
"type": "theme",
"action": {
"theme": "<event>"
},
"data": [
{
"theme": "automatic",
"label": "Automatic",
"tooltip": {
"string_id": "onboarding-multistage-theme-tooltip-automatic-2"
},
"description": {
"string_id": "onboarding-multistage-theme-tooltip-automatic-2"
}
},
{
"theme": "light",
"label": "Light",
"tooltip": {
"string_id": "onboarding-multistage-theme-tooltip-light-2"
},
"description": {
"string_id": "onboarding-multistage-theme-tooltip-light-2"
}
},
{
"theme": "dark",
"label": "Dark",
"tooltip": {
"string_id": "onboarding-multistage-theme-tooltip-dark-2"
},
"description": {
"string_id": "onboarding-multistage-theme-tooltip-dark-2"
}
},
{
"theme": "alpenglow",
"label": "Alpenglow",
"tooltip": {
"string_id": "onboarding-multistage-theme-tooltip-alpenglow-2"
},
"description": {
"string_id": "onboarding-multistage-theme-tooltip-alpenglow-2"
}
}
]
},
"primary_button": {
"label": "Save Theme",
"action": {
"navigate": true
}
},
"secondary_button": {
"label": "Not now",
"action": {
"navigate": true,
"theme": "automatic"
}
}
}
}
]
}
}
}
]
}
}
]
123 changes: 123 additions & 0 deletions messaging-experiments-82.yaml
View file
Open in desktop
Expand Up @@ -221,3 +221,126 @@
targeting: browserSettings.update.channel == 'release' &&
localeLanguageCode == 'en' && region == 'US' &&
'app.shield.optoutstudies.enabled'|preferenceValue
- id: MULTI-STAGE-ABOUTWELCOME-ZERO-STAGE
enabled: true
# The filter `!('trailhead.firstrun.didSeeAboutWelcome'|preferenceValue)` is used to exclude
# users who have switched channels or re-installed the browser without having a new profile
targeting: firefoxVersion >= '82.' && browserSettings.update.channel == 'beta' && localeLanguageCode == "en" && ((isFirstStartup && !('trailhead.firstrun.didSeeAboutWelcome'|preferenceValue)) || 'bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83' in activeExperiments)
arguments:
slug: bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83
startDate:
endDate:
proposedEnrollment: 7
referenceBranch: "control"
bucketConfig:
count: 2000
start: 0
total: 10000
namespace: bug-1668928-message-multi-stage-aboutwelcome-zero-stage-release-82-83
randomizationUnit: normandy_id
userFacingName: "Multi-Stage About:Welcome Zero Stage"
userFacingDescription: Study to validate a minimal onboarding experience
isEnrollmentPaused: false
branches:
- slug: control
ratio: 1
feature:
featureId: "aboutwelcome"
enabled: false
value: null
- slug: treatment-default
ratio: 1
feature:
featureId: "aboutwelcome"
enabled: true
value: {}
- slug: treatment-no-titles
ratio: 1
feature:
featureId: "aboutwelcome"
enabled: true
value:
id: msw-no-titles
template: multistage
screens:
- id: "AW_GET_STARTED"
order: 0
content:
zap: true
title: Welcome to Firefox
subtitle: The fast, safe, and private browser that's backed by a non-profit.
primary_button:
label: Start Setup
action:
navigate: true
secondary_button:
text: Have an account?
label: Sign in
position: top
action:
type: SHOW_FIREFOX_ACCOUNTS
addFlowParams: true
data:
entrypoint: activity-stream-firstrun
- id: "AW_IMPORT_SETTINGS"
order: 1
content:
zap: true
title: Import your passwords, bookmarks, and more
subtitle: Coming from another browser? It's easy to bring everything to Firefox.
tiles:
type: topsites
showTitles: false
primary_button:
label: Start Import
action:
navigate: true
type: SHOW_MIGRATION_WIZARD
secondary_button:
label: Not now
action:
navigate: true
- id: "AW_CHOOSE_THEME"
order: 2
content:
zap: true
title: Choose a look
subtitle: Personalize Firefox with a theme.
tiles:
type: theme
action:
theme: <event>
data:
- theme: automatic
label: Automatic
tooltip:
string_id: onboarding-multistage-theme-tooltip-automatic-2
description:
string_id: onboarding-multistage-theme-tooltip-automatic-2
- theme: light
label: Light
tooltip:
string_id: onboarding-multistage-theme-tooltip-light-2
description:
string_id: onboarding-multistage-theme-tooltip-light-2
- theme: dark
label: Dark
tooltip:
string_id: onboarding-multistage-theme-tooltip-dark-2
description:
string_id: onboarding-multistage-theme-tooltip-dark-2
- theme: alpenglow
label: Alpenglow
tooltip:
string_id: onboarding-multistage-theme-tooltip-alpenglow-2
description:
string_id: onboarding-multistage-theme-tooltip-alpenglow-2
primary_button:
label: Save Theme
action:
navigate: true
secondary_button:
label: Not now
action:
navigate: true
theme: automatic