Marketing Open Science so it Sticks! #455
BriannaLind
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Ask the open science community a question
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I believe that we need to focus on capacity building and incentives. And both of those need to sit on the firm base of infrastructure so that open science becomes reflexive for researchers and scientists. |
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I have been thinking a lot about how we market open science to people that perform different roles. It seems to me that scientists are nearly the easiest to connect with by suggesting they 'be their own best collaborator" but decision makers near the top of different agencies, universities, and even within teams are more challenging. What are some good, targeted marketing strategies that resonate well?
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