add README description & crm artifacts

README.md

@@ -1,2 +1,21 @@
-# ftl-booking
-an open source secure hotel booking engine for the 21st century
+# Faster Than Light (FTL) Booking Engine
+
+A Free and Open Source 21st century booking engine for hotels.
+
+The engine (backend) is written in [Rust](https://www.rust-lang.org),
+while the CRM (Web, Desktop, Mobile) is written in [Kotlin](https://kotlinlang.org).
+
+## Disclaimer
+
+This technology is not ready for any kind of use. It is a process in development, slowly but steady.
+Please reach out to [glen@plabayo.tech](mailto:glen@plabayo.tech) in case you want to get notified about future updates.
+
+## Why the FTL Booking Engine?
+
+- Free and Open Source:
+    - Not only Free for Freedom but also Free for Gratis, without ever having to pay unless you want to;
+    - Never get locked in, make the tech yours, own it, live it;
+- Fast and Stable, supporting the latest standards and tech;
+- Cloud-Ready but works just as wel on-premise;
+- Ready to use as-is, or make it yours by customizing it into your wildest fantasies;
+- Self-hosted or reach out to [glen@plabayo.tech](mailto:glen@plabayo.tech) to get info about the managed options;