telaria.md

layout	title	description	pbjs	pbs	biddercode	media_types	tcfeu_supported	usp_supported	coppa_supported	schain_supported	floors_supported	prebid_member	safeframes_ok	deals_supported	pbs_app_supported	fpd_supported	gvl_id	sidebarType
bidder	Telaria	Telaria Bidder Adaptor	true	false	telaria	video, no-display	true	false	false	true	false	true	false	false	false	false	202	1

Registration

The Telaria adapter requires setup and approval from your Magnite account manager. Please reach out to them for more information.

Bid Params

{: .table .table-bordered .table-striped }

Name	Scope	Description	Example	Type
adCode	required	A unique ID assigned by your Magnite account team.	'lufip'	string
supplyCode	required	A code assigned by your Magnite account team.	'demo'	string
videoId	optional	The ID of video asset.	'myVideo'	string

For other parameters, please refer to the Tag Parameters section in the Telaria Console

Example Ad Unit

var adUnit = {
    "code": "video1",
    "mediaTypes": {
        "video": {
            "playerSize": [640, 480],
            "context": "instream"
        }
    },
    "bids": [{
        "bidder": "telaria",
        "params": {
            "supplyCode": "ssp-demo-rm6rh",
            "adCode": "ssp-!demo!-lufip",
            "videoId": "MyCoolVideo"     
        }
    }]
}

Supply Chain Object

// There are two ways of passing the SupplyChain Object to our adapter:
// 1) set it in the config
pbjs.setConfig({
    "schain": {
        "ver":"1.0",
        "complete": 1,
        "nodes": [
            {
                "asi":"indirectseller.com",
                "sid":"00001",
                "hp":1
            }
        ]     
    }
});

// 2) pass it in the params object of the adunit:
var adUnit = {
    "code": "video1",
    "mediaTypes": {
        "video": {
            "playerSize": [640, 480],
            "context": "instream"
        }
    },
    "bids": [{
        "bidder": "telaria",
        "params": {
            "supplyCode": "ssp-demo-rm6rh",
            "adCode": "ssp-!demo!-lufip",
            "videoId": "MyCoolVideo"
        }
    }]
}

Telaria Prebid Example

Delivery

• 1 : In-Stream: Played before, during or after the streaming video content that the consumer has requested (e.g., Pre-roll, Mid-roll, Post-roll).
• 2 : In-Banner: Exists within a web banner that leverages the banner space to deliver a video experience as opposed to another static or rich media format. The format relies on the existence of display ad inventory on the page for its delivery.
• 3 : In-Article: Loads and plays dynamically between paragraphs of editorial content; existing as a standalone branded message.
• 4 : In-Feed: Found in content, social, or product feeds.
• 5 : Interstitial/Slider/Floating: Covers the entire or a portion of screen area, but is always on screen while displayed (i.e. cannot be scrolled out of view). Note that a full-screen interstitial (e.g., in mobile) can be distinguished from a floating/slider unit by the imp.instl field.

Placement

• 1 : Streaming
• 2 : Progressive
• 3 : Download

Supply Chain Object

The adapter has been enhanced to accept the supply chain object (schain) if provided. Please refer to SupplyChain for Non RTB Requests for more information