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search4growth/README.md

Hello, Community 👋

My name is Oleksandra (Sasha) Bryhynets.

I am a marketing analyst with a strong digital analytics and paid media management background. I am passionate about data-driven decision-making and marketing optimisation. My expertise:

  • Digital analytics with Google Analytics and Google Tag Manager
  • Data analysis with Python, SQL, Excel, and Google Sheets
  • Data visualisation with Looker Studio, Tableau, and Power BI

📚 Portfolio

Welcome to the list of my projects that includes customer segmentation, media mix modelling, customer analysis, dashboards, EDA and much more.

📫 How to reach me

Popular repositories

  1. Hands-On-Data-Analysis-with-Pandas-2nd-edition Hands-On-Data-Analysis-with-Pandas-2nd-edition Public

    Forked from stefmolin/Hands-On-Data-Analysis-with-Pandas-2nd-edition

    Materials for following along with Hands-On Data Analysis with Pandas – Second Edition

    Jupyter Notebook

  2. marketinganalytics marketinganalytics Public

  3. Customer-Segmentation Customer-Segmentation Public

    Marketing Analytics: Customer Segmentation notebook imported from Kaggle

    Jupyter Notebook

  4. search4growth search4growth Public

  5. portfolio portfolio Public

    A summary of my projects

  6. RFM-Analysis-and-K-Means-Clustering-Comparison RFM-Analysis-and-K-Means-Clustering-Comparison Public

    Comparing RFM segmentation and K-Means clustering results

    Jupyter Notebook