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<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
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<title>Commute Flow Mapping | Typology</title>
<meta name="description" content="The complete typology with descriptions and diagrams of commute-flow, a brand new geodemographic classification of commuting flows for England and Wales based on origin-destination data from the 2011 Census that has been used to analyse the spatial dynamics of commuting.">
<meta name="keywords" content="planning,urban planning,urban,planning support systems,pss,classification,geodemographic,demographic,demography,geodemography,statistics,spatial statistics,spatial dynamics,spatial analysis,census,origin,destination,origin-destination,gis,geographic information systems,web mapping,mapping,census,census data,uk,england,wales,commuting,flows,commute,typology,research,economic,analysis,research project,university of manchester">
<meta name="author" content="Vasileios Vlastaras & Richard Kingston, University of Manchester">
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<ul class="nav navbar-nav navbar-left">
<li class="active">
<a href="classification.html" data-toggle="tooltip" data-placement="bottom"
title="Details of the super-group and group demographic classification">
Typology
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title="Read more about the under-pinning research">
Research
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About
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<div class="center-container">
<div class="center-row">
<div id="body" class="container">
<div id="conta">
<div id="toggleClassificationNavigationGroupsVM" class="classification-nav col-lg-3 col-md-4 col-sm-4 col-xs-4" style="height: 100%;">
<!--<div class="classification-nav col-lg-3 col-md-4 col-sm-4 col-xs-4">-->
<!--ul id="nav" class="nav hidden-xs hidden-sm" data-spy="affix" -->
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<li class="list-group-item" style="border-top-left-radius: 0px; border-top-right-radius: 0px;">
The two-tier geodemographic typology of commuting patterns has 9 super-groups and a total of 40 groups.
Each includes a pen portrait with a flow map and radial chart.
</li>
<li>
<a href="#g1" v-on:click="toggleGroupsVisibility('g1')">1. Consumer Services</a>
<ul class="nav" v-bind:class="[g1 == true ? 'hidden' : '']">
<li><a href="#g11">1.1 Budding Sales Execs <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g12">1.2 Established in Sales & Customer Care <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g13">1.3 Back Office Functions <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g14">1.4 Multicultural Hospitality <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g15">1.5 On the Shop Floor <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g2" v-on:click="toggleGroupsVisibility('g2')">2. Typical Blue Collar Traits</a>
<ul class="nav" v-bind:class="[g2 == true ? 'hidden' : '']">
<li><a href="#g21">2.1 Multicultural Routine Logistics <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g22">2.2 On the Production Line <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g23">2.3 Skilled Trades in Mixed Economies <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g3" v-on:click="toggleGroupsVisibility('g3')">3. Sustainable Sorts</a>
<ul class="nav" v-bind:class="[g3 == true ? 'hidden' : '']">
<li><a href="#g31">3.1 Professionals Who Cycle <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g32">3.2 Sustainable Hospitality <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g33">3.3 Welfare Workers on the Bus <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g34">3.4 Active Mixed Commuters <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g35">3.5 All Aboard <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g4" v-on:click="toggleGroupsVisibility('g4')">4. Supporting Society</a>
<ul class="nav" v-bind:class="[g4 == true ? 'hidden' : '']">
<li><a href="#g41">4.1 Civic Duties <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g42">4.2 Professional Support Services <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g43">4.3 Young Clericals <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g5" v-on:click="toggleGroupsVisibility('g5')">5. Friendly Faces</a>
<ul class="nav" v-bind:class="[g5 == true ? 'hidden' : '']">
<li><a href="#g51">5.1 Routine Care & Leisure <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g52">5.2 Multicultural Workers in Welfare <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g53">5.3 Mixed Roles in Hospitality <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g54">5.4 Here to Help <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g55">5.5 Established in Mixed Service Economies <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g6" v-on:click="toggleGroupsVisibility('g6')">6. The Nurturers</a>
<ul class="nav" v-bind:class="[g6 == true ? 'hidden' : '']">
<li><a href="#g61">6.1 Early Career Educators <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g62">6.2 Helping Hands in Education <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g63">6.3 Supporting Health & Wellbeing <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g64">6.4 Established Nurturers <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g65">6.5 Health & Wellbeing Professionals <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g7" v-on:click="toggleGroupsVisibility('g7')">7. Traders, Movers & Makers</a>
<ul class="nav" v-bind:class="[g7 == true ? 'hidden' : '']">
<li><a href="#g71">7.1 Retail Relations<span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g72">7.2 Factory Settings<span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g73">7.3 Young Construction Crews<span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g74">7.4 Mixed Warehousing & Distribution<span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g75">7.5 Part-Time Traders, Movers & Makers<span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g8" v-on:click="toggleGroupsVisibility('g8')">8. High Flyers</a>
<ul class="nav" v-bind:class="[g8 == true ? 'hidden' : '']">
<li><a href="#g81">8.1 Mixed Mid-Career Professionals<span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g82">8.2 Managing the High Street <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g83">8.3 Manufacturing Execs <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g84">8.4 Early Career Professionals <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g85">8.5 Aspiring Flyers <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
<li>
<a href="#g9" v-on:click="toggleGroupsVisibility('g9')">9. Techs & the City Types</a>
<ul class="nav" v-bind:class="[g9 == true ? 'hidden' : '']">
<li><a href="#g91">9.1 Early Career Innovators <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g92">9.2 Administering the City <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g93">9.3 Financial Execs <span class="fa fa-arrow-right pull-right"></span></a></li>
<li><a href="#g94">9.4 Techs & Professionals in Welfare <span class="fa fa-arrow-right pull-right"></span></a></li>
</ul>
</li>
<hr class="supergroups">
</ul>
</div>
<!-- class="col-lg-3 col-md-4 col-sm-4 col-xs-4" -->
<div id="classificationDescriptionVM" class="classification-nav col-lg-9 col-md-8 col-sm-8 col-xs-8" style="height: 100%; overflow-y: auto;">
<div id="g1">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>1. Consumer Services</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a higher than average distribution of commuters employed part-time in sales and
customer service or elementary occupations. Their roles are predominately defined as semi-routine.
The main associated industries include wholesale and retail trade and repair of motor vehicles and
motorcycles, and accommodation and food services. This Supergroup has an above average propensity
to travel to work by bus, bike or on foot and above average levels of multicultural female workers
aged 16-24. There is an above average level of workers in the lowest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/1.jpg" width="500px" alt="super-group 1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g1"></canvas>
</td>
</tr>
</table>
</div>
<div id="g11">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>1.1 Budding Sales Execs</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
The commuters in this group are mainly young male managers, directors and senior officials in the
retail sector who are employed part-time (15 or less) or full-time (49 hours or more).
Compared to other groups in this group, there is a higher than average distribution of commuters who
drive car to work in this group. There is a higher than average level of workers in the highest and
upper-middle social grade category. There is a significantly higher level of workers in the
16-24 age bands and an above average level of white commuters.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/11.jpg" width="500px" alt="group 1.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g11"></canvas>
</td>
</tr>
</table>
</div>
<div id="g12">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>1.2 Established in Sales and Customer Care</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time (16-30 hours)
in sales and customer service or caring, leisure and other service occupations. Their roles are
predominately defined as semi-routine. The main associated industry includes retail trade.
This group has slightly above average propensity to travel to work by car or on foot and significantly
above average levels of white female workers aged 35-64. There is an above average level of workers
in the lowest and lower-middle social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/12.jpg" width="500px" alt="group 1.2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g12"></canvas>
</td>
</tr>
</table>
</div>
<div id="g13">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>1.3 Back Office Functions</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group predominantly represents middle-aged female commuters whose roles are defined as
higher managerial and administrative, intermediate, lower technical, administrative and secretarial
occupations. The main associated industries include construction, finance manufacturing,
public administration and defence. The group has above average levels of white workers with
a relatively even distribution of social grade categories. There is a higher than average propensity
to travel to work by bike, train and on foot.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/13.jpg" width="500px" alt="group 1.3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g13"></canvas>
</td>
</tr>
</table>
</div>
<div id="g14">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>1.4 Multicultural Hospitality</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in elementary
or caring, leisure other service occupations. Their roles are predominately defined as routine.
The main associated industries include accommodation and food services. This group has a significantly
higher than average propensity to travel to work by bus or on foot and above average levels
of multicultural male workers aged 16-24. There is an above average level of workers in the
lowest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/14.jpg" width="500px" alt="group 1.4 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g14"></canvas>
</td>
</tr>
</table>
</div>
<div id="g15">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>1.5 On the Shop Floor</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in sales and
customer service occupations. Their roles are defined as semi-routine. The main associated industry
is retail. This group has a higher than average propensity to travel to work by bus or train and
significantly higher than average levels of multicultural male workers aged 16-24. There is a slightly
higher than average level of workers in the middle-lower social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/15.jpg" width="500px" alt="group 1.5 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g15"></canvas>
</td>
</tr>
</table>
</div>
<div id="g2">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>2. Typical Blue Collar Traits</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a higher than average distribution of commuters employed full-time in elementary,
skilled trades, and process, plant and machine operation occupations. Their roles tend to be defined
as routine or semi-routine, lower technical or lower supervisory. The main associated industries
include wholesale and retail trade and repair of motor vehicles and motorcycles, transport and storage,
manufacturing and construction. There is a slightly higher than average propensity to travel
to work on foot, by bike or bus. The Supergroup has above average levels of male workers with
a relatively even distribution of age groups and ethnic composition. There is an above average level
of workers in the lowest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/2.jpg" width="500px" alt="super-group 2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g2"></canvas>
</td>
</tr>
</table>
</div>
<div id="g21">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>2.1 Multicultural Routine Logistics</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a slightly higher than average distribution of commuters employed part-time in
elementary occupations. Their roles tend to be defined as routine. The main associated industry
includes transport. There is a higher than average propensity to travel to work on bus and train.
The group has a slightly higher than average level of male workers represented across the 16-24 and
25-34 age bands with a significantly higher than average multicultural composition.
There is a relatively even distribution of workers in all social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/21.jpg" width="500px" alt="group 2.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g21"></canvas>
</td>
</tr>
</table>
</div>
<div id="g22">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>2.2 On the Production Line</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in elementary,
process, plant and machine occupations. Their roles tend to be defined as routine. The main associated
industry is manufacturing. There is a significantly higher than average propensity to travel
to work by car. The group has above average levels of white male workers with a relatively
even distribution of age groups. There is an above average level of workers in the lowest
social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/22.jpg" width="500px" alt="group 2.2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g22"></canvas>
</td>
</tr>
</table>
</div>
<div id="g23">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>2.3 Skilled Trades in Mixed Economies</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in caring, leisure,
skilled trades, administrative, secretarial, process, plant and machine operation occupations.
Their roles tend to be defined as semi-routine lower technical. The associated industries include
construction, accommodation and food services, finance, professional, scientific, technical,
human health and social work. There is a higher than average propensity to travel to work on foot,
by bike. The group has above average levels of white female workers in 16-24 age groups.
There is an above average level of workers in the lowest and middle-lower social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/23.jpg" width="500px" alt="group 2.3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g23"></canvas>
</td>
</tr>
</table>
</div>
<div id="g3">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>3. Sustainable Sorts</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a slightly higher than average distribution of commuters employed full-time in
administrative and secretarial, associate professional and technical and professional occupations.
Their roles tend to be defined as higher or lower professionals and technical occupations with
a slightly higher than average distribution of intermediate occupations.
The main associated industries include accommodation and food services, finance, professional,
scientific and technical human health and social work. There is a higher than average propensity
to travel to work by bus, train, bike and on foot. There is a significantly lower than average
propensity to commute by car. The Supergroup has slightly higher than average levels of female workers
in the 16-24 and 25-34 age bands and a significantly higher than average multicultural composition.
There is an above average level of workers represented in the upper-middle and highest social
grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/3.jpg" width="500px" alt="super-group 3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g3"></canvas>
</td>
</tr>
</table>
</div>
<div id="g31">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>3.1 Professionals Who Cycle</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in professional,
associate professional and technical occupations. Their roles tend to be defined as higher or
lower professional and higher technical. There is a higher than average propensity to travel
to work by bike. The group has above average levels of white male workers in 25-34 age groups.
There is a significantly higher than average level of workers in the highest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/31.jpg" width="500px" alt="group 3.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g31"></canvas>
</td>
</tr>
</table>
</div>
<div id="g32">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>3.2 Sustainable Hospitality</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a slightly higher than average distribution of commuters employed full-time
(49 or more hours) in elementary and skilled trades. Their roles tend to be defined as routine,
lower managerial, administrative, lower supervisory, managers, directors and senior officials.
The main associated industry is accommodation and food services. There is a slightly higher than
average propensity to travel to work by train. The group has above average levels of multicultural
male workers with a slightly higher than average level of workers in 25-34 age group.
There is an above average level of workers in the lowest and lower-middle social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/32.jpg" width="500px" alt="group 3.2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g32"></canvas>
</td>
</tr>
</table>
</div>
<div id="g33">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>3.3 Welfare Workers on the Bus</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a slightly higher than average distribution of commuters employed part-time in
professional, caring, leisure and other service occupations. Their roles tend to be defined
as semi-routine, lower professionals and technical occupations. The main associated industries
include human health and social work. There is a higher than average propensity to travel to work
by bus and car. The group has slightly higher than average levels of female workers in the 25-34 and
35-49 age bands and a significantly higher than average multicultural composition.
There is an above average level of workers represented in the middle, lower-middle and
lowest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/33.jpg" width="500px" alt="group 3.3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g33"></canvas>
</td>
</tr>
</table>
</div>
<div id="g34">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>3.4 Active Mixed Commuters</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in process, plant,
machine, caring, leisure and other service occupations. Their roles tend to be defined as
lower managerial, administrative, lower technical and higher supervisory. The main associated
industries include manufacturing, construction and finance. There is a higher than average propensity
to travel to work by car, bike and on foot. The group has slightly higher than average levels
of white female workers in the 16-24 and 25-49 age bands. There is an above average level
of workers represented in the highest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/34.jpg" width="500px" alt="group 3.4 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g34"></canvas>
</td>
</tr>
</table>
</div>
<div id="g35">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>3.5 All Aboard</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a slightly higher than average distribution of commuters employed full-time
(31-48 hours worked) in sales, customer service, administrative and secretarial occupations.
Their roles tend to be defined as intermediate occupations with a slightly higher than average
distribution of semi-routine occupations. The main associated industries include retail, transport,
storage, finance, public administration and defence. There is a higher than average propensity
to travel to work by train. The group has slightly higher than average levels of male workers
in the 16-24 age bands and a slightly higher than average multicultural composition.
There is an above average level of workers represented in the upper-middle and middle
social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/35.jpg" width="500px" alt="group 3.5 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g35"></canvas>
</td>
</tr>
</table>
</div>
<div id="g4">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>4. Supporting Society</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a higher than average distribution of commuters employed full-time in
administrative and secretarial and associate professional and technical. Their roles tend to be
defined as intermediate and higher supervisory. The main associated industries include
public administration, defence, compulsory social security and to a lesser extent finance.
There is a higher than average propensity to travel to work by car. The Supergroup has an
above average level of white commuters and a balanced distribution of males and females and
an even distribution across all age groups. There is an above average level of workers in the
upper-middle social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/4.jpg" width="500px" alt="super-group 4 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g4"></canvas>
</td>
</tr>
</table>
</div>
<div id="g41">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>4.1 Civic Duties</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in associate
professional and technical occupations. Their roles tend to be defined as higher supervisory.
The main associated industries include public administration, defence and compulsory social security.
There is a slightly higher than average propensity to travel to work by car.
The group has an above average level of white male commuters and slightly higher level of workers
in 35-49 age group. There is an above average level of workers in the upper-middle social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/41.jpg" width="500px" alt="group 4.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g41"></canvas>
</td>
</tr>
</table>
</div>
<div id="g42">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>4.2 Professional Support Services</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in elementary,
process, plant, machine operative, sales, customer services, caring leisure and other service
occupations. Their roles tend to be defined as routine or semi-routine, lower supervisory,
lower technical, higher or lower managerial and administrative intermediate and higher supervisory.
The main associated industries include manufacturing, construction, retail, transport, storage,
food services and accommodation. There is a higher than average propensity to travel to work by bus,
bike, train or on foot. The group has an even distribution of ethic compositions and above
average level of female commuters in 16-24 and 50-64 age groups.
There is an above average level of workers in highest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/42.jpg" width="500px" alt="group 4.2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g42"></canvas>
</td>
</tr>
</table>
</div>
<div id="g43">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>4.3 Young Clericals</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in sales,
customer service, administrative and secretarial occupations. Their roles tend to be defined
as intermediate occupations. The main associated industries include finance, retail and to a
lesser extent administrative and support services. There is a slightly higher than average
propensity to travel to work by car. The group has an even distribution of ethic compositions
and above average level of female commuters in 16-24 and 25-34 age groups.
There is an above average level of workers in the upper-middle social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/43.jpg" width="500px" alt="group 4.3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g43"></canvas>
</td>
</tr>
</table>
</div>
<div id="g5">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>5. Friendly Faces</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a higher than average distribution of commuters employed part-time in caring,
leisure and other service occupations. Their roles tend to be defined as semi-routine, routine,
lower supervisory and intermediate. The main associated industries include human health and
social work, education and accommodation and food services. There is a higher than average propensity
to travel to work on foot, by bike and bus. The Supergroup has an above average level
of female commuters and slightly above average level of white commuters represented across the 16-24
and 50-64 age bands. There is an above average level of workers in the lower-middle and
lowest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/5.jpg" width="500px" alt="super-group 5 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g5"></canvas>
</td>
</tr>
</table>
</div>
<div id="g51">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>5.1 Routine Care and Leisure</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in caring,
leisure and other service occupations. Their roles tend to be defined as semi-routine.
The main associated industries include human health and social work. There is a higher than
average propensity to travel to work by car. The group has a slightly above average level
of female commuters and above average level of white commuters represented in the 25-34 age band.
There is an above average level of workers in the lower-middle social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/51.jpg" width="500px" alt="group 5.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g51"></canvas>
</td>
</tr>
</table>
</div>
<div id="g52">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>5.2 Multicultural Workers in Welfare</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a slightly higher than average distribution of commuters employed part-time
(16-30 hours worked) in professional, caring, leisure and other service occupations.
Their roles tend to be defined as intermediate, lower professional and higher technical.
The main associated industries include human health and social work and education.
There is a higher than average propensity to travel to work by bus. The group has an above
average level of female commuters and significantly above average multicultural composition
represented across the 25-34 and 35-49 age bands. There is an above average level of workers
in the upper-middle and the lowest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/52.jpg" width="500px" alt="group 5.2 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g52"></canvas>
</td>
</tr>
</table>
</div>
<div id="g53">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>5.3 Mixed Roles in Hospitality</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in elementary,
skilled trades and professional occupations. Their roles tend to be defined as managers, directors,
senior officials, lower managerial, administrative, lower professional and higher technical.
The main associated industries include education, accommodation and food services.
There is a higher than average propensity to travel to work by car. The group has an above average
level of male commuters and above average level of white commuters in the 16-24 age bands.
There is an above average level of workers in the highest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/53.jpg" width="500px" alt="group 5.3 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g53"></canvas>
</td>
</tr>
</table>
</div>
<div id="g54">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>5.4 Here to Help</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in elementary,
skilled trades, caring, leisure and other service occupations. Their roles tend to be defined
as routine, semi-routine and lower supervisory. The main associated industries include accommodation,
administrative, support and food services. There is a higher than average propensity to travel to work
on foot and by bike. The group has a slightly above average level of female commuters and an even
distribution of ethnic compositions across all age groups. There is an above average level of workers
in the lower-middle and lowest social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/54.jpg" width="500px" alt="group 5.4 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g54"></canvas>
</td>
</tr>
</table>
</div>
<div id="g55">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>5.5 Established in Mixed Service Economies</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in process, plant,
machine, sales, customer service, associate professional, technical administrative and secretarial
occupations. Their roles tend to be defined as higher or lower managerial, administrative,
higher professional and higher supervisory. The main associated industries include
public administration, defence, finance, transport, manufacturing, construction, transport, storage,
professional, scientific and technical. There is a higher than average propensity to travel to work
by train, bike and on foot. The group has an above average level of male commuters and an
even distribution of ethnic compositions across 50-64 age band. There is an above average level
of workers in the highest and upper-middle social grade categories.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/55.jpg" width="500px" alt="group 5.5 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g55"></canvas>
</td>
</tr>
</table>
</div>
<div id="g6">
<table class="table table-responsive">
<tr>
<th colspan="2"><h2>6. The Nurturers</h2></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This Supergroup has a higher than average distribution of commuters employed part-time in professional
and some caring, leisure and other service occupations. Their roles tend to be defined as
lower professional and higher technical or higher professional. The main associated industries
include human health and social work, and education. There is a higher than average propensity
to travel to work by car. The Supergroup has an above average level of female commuters and slightly
above average level of white commuters represented across the 35-49 and 50-64 age bands.
There is an above average level of workers in the highest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/sg/6.jpg" width="500px" alt="super-group 6.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g6"></canvas>
</td>
</tr>
</table>
</div>
<div id="g61">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>6.1 Early Career Educators</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed full-time in professional
occupations. Their roles tend to be defined as lower professional and higher. The main associated
industry is education. There is a slightly higher than average propensity to travel to work by
train and bike. The group has an above average level of male commuters and slightly above average
level of white commuters represented across the 16-24 age band. There is an above average level of
workers in the highest social grade category.
</td>
<td class="col-lg-9 col-md-8 col-sm-8 col-xs-8">
<img class="img-responsive" style="margin: auto;" src="images/g/61.jpg" width="500px" alt="group 6.1 map">
</td>
</tr>
<tr>
<td colspan="2" class="col-lg-9 col-md-8 col-sm-8 col-xs-8" style="padding: 100px;">
<canvas id="dataDiagram-g61"></canvas>
</td>
</tr>
</table>
</div>
<div id="g62">
<table class="table table-responsive">
<tr>
<th colspan="2"><h3>6.2 Helping Hands in Education</h3></th>
</tr>
<tr>
<td class="col-lg-3 col-md-4 col-sm-4 col-xs-4">
This group has a higher than average distribution of commuters employed part-time in caring,
leisure and other service occupations. Their roles tend to be defined as semi-routine and
intermediate occupations. The main associated industries include education and to a lesser extent
accommodation and food services. There is a higher than average propensity to travel to work by bus,
bike or on foot. The group has an above average level of female commuters and an even distribution
of ethnic compositions in the 16-24 age band. There is an above average level of workers in the
lower-middle and lowest social grade category.
</td>