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Bid optimisation methods for real-time bidding in online display advertising.


CONTRIBUTERS:


Instructions

  1. To get the data, run python Code/download_data.py - this will create a folder called Data in the root

For:

  • Reports see GROUP / ACR / LB / TW
  • Data Exploration see ACR / LB / TW
  • Basic Bidding Strategies see this
  • Linear Bidding Strategy see this
  • Indiv Bidding Strategies see ACR / LB / TW
  • Group Bidding Strategies see - - - - NEURAL / MULTI-AGENT (By ACR, after single agent in RE notebook)- - - -

Dependencies

  • tbc

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