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src/machines/issue trees.how a company can show profitability.fsl
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| machine_name : "Issue Tree showing how a compay can incrase profitability"; | ||
| machine_author : "Vat Raghavan <machinshin@gmail.com>"; | ||
| machine_license : MIT; | ||
| machine_comment : "https://github.com/StoneCypher/fsl/issues/45"; | ||
| machine_language : en; | ||
| machine_version : 1.0.0; | ||
| fsl_version : 1.0.0; | ||
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| start_states : ["How do we increase our profitability?"]; | ||
| end_states : []; | ||
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| //L0 | ||
| "How do we increase our profitability?" -> [ | ||
| "Increase Revenues" | ||
| "Decrease Costs" | ||
| ]; | ||
| // L1 - Option 1 : increase Revenues | ||
| "Increase Revenues" -> [ | ||
| "Increase Revenues from New clients" | ||
| "Increase revenues from Returning Clients" | ||
| ]; | ||
| // L2 | ||
| "Increase Revenues from New clients" -> [ | ||
| "Increase # of New clients" | ||
| "Increase our unitary revenue from each New client" | ||
| ]; | ||
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| "Increase revenues from Returning Clients" -> [ | ||
| "Sell them an updated version of our product/service" | ||
| "Sell a complementary product/service" | ||
| ]; | ||
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| //L3 | ||
| "Increase the number of New clients" -> [ | ||
| "'Steal' clients from competitors" | ||
| "Convince people that are not yet buying this kind of product/service to do so" | ||
| ]; | ||
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| "Increase our unitary revenue from each New client" -> [ | ||
| "Increase our price" | ||
| "Bundle our product/service with another" | ||
| ]; | ||
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| //L4 | ||
| // this needs a box around it, how? | ||
| "'Steal' clients from competitors" -> [ | ||
| "Offer a better price" | ||
| "Offer a better product" | ||
| "Offer a better place" | ||
| "Offer a better promotion" | ||
| ]; | ||
| //L4 | ||
| "Convince people that are not yet buying this kind of product/service to do so" -> [ | ||
| "Talking directly to them" | ||
| "Talking indirectly to them" | ||
| ]; | ||
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| // this needs a box around it, how? | ||
| "Talking indirectly to them" -> [ | ||
| "Converting current customers to product/service promotors" | ||
| "Converting the media into promotors" | ||
| "Converted trusted public figures into customers" | ||
| ]; | ||
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| // L1 - Option 2: Decrease Costs | ||
| "Decrease Costs" -> [ | ||
| "Decrease Fixed Costs" | ||
| "Decrease Variable Costs" | ||
| ]; | ||
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| "Decrease Variable Costs" -> [ | ||
| "Decrease raw material costs" | ||
| "Decrease effort costs" | ||
| "Decrease energy costs" | ||
| ]; | ||
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| "Decrease effort costs" -> [ | ||
| "Decrease the quantity of effort needed" | ||
| "Decrease the unitary price of effort (i.e. people) needed" | ||
| ]; | ||
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| "Decrease raw material costs"-> [ | ||
| "Decrease the quantity of raw materials" | ||
| "Decrease the unitary price of raw materials" | ||
| ]; | ||
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| "Decrease the unitary price of raw materials" -> [ | ||
| "Use the same raw material" | ||
| "Use a substitute" | ||
| ]; | ||
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| "Decrease the quantity of raw materials" -> [ | ||
| "Improve the design of the product" | ||
| "Improve the production process to reduce scraps" | ||
| ]; | ||
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| "Use the same raw material" -> [ | ||
| "Get a better sourcing agreement with current provider(s)" | ||
| "Get a better sourcing agreement with NEW provider(s)" | ||
| ]; | ||
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