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Integration with Google Analytics 4

Google Analytics 4 module allows you to assign Google Analytics Measurement Id for a Store and measure traffic, ecommerce events to collect information about the shopping behaviour of your users.

Key Features

  1. Store Configuration.
  2. Measure ecommerce with Vue B2B Theme and Virto Storefront.
  3. Ready for integration with other sales channels.
  4. Application menu.

Screenshots

Google Analytics 4

Setup

  1. Create and Google Analytics Account
  2. Go to a Store Settings, select Settings and activate Google Analytics 4 and enter your Measurement Id.

How to find Measurement Id

Integration with Virto Storefront

Virto Storefront and Vue B2B Theme has native integration with Google Analytics 4 module. Once you click Save for Store Settings, the Google Analytics tracking will be activated.

We measures the following actions:

  • Select an item from a category
  • View product details
  • Add/remove a product from a shopping cart
  • Initiate the checkout process
  • Make purchases or refunds
  • Apply promotions

Application Menu

The module adds Google Analytics link into Application menu. It redirects to Google Analytics Dashboard. You could customize Google Analytics Dashboard Url in Platform Settings.

Google Analytics 4 App Menu

Documentation

References

License

Copyright (c) Virto Solutions LTD. All rights reserved.

This software is licensed under the Virto Commerce Open Software License (the "License"); you may not use this file except in compliance with the License. You may obtain a copy of the License at http://virtocommerce.com/opensourcelicense.

Unless required by the applicable law or agreed to in written form, the software distributed under the License is provided on an "AS IS" BASIS, WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.