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Determine paid vs. organic traffic? #10

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tcocca opened this issue Jan 8, 2012 · 5 comments
Open

Determine paid vs. organic traffic? #10

tcocca opened this issue Jan 8, 2012 · 5 comments
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@tcocca
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tcocca commented Jan 8, 2012

Is it possible somehow to determine if referral traffic is paid (adwords, adsense, bing ads, etc...) vs. organic (similar to google analytics).

@codejoust
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You can add in more checks for the search engine, or add a module searching for paid referrals.


Iain

On Jan 8, 2012, at 8:29, Tom Cocca reply@reply.github.com wrote:

Is it possible somehow to determine if referral traffic is paid (adwords, adsense, bing ads, etc...) vs. organic (similar to google analytics).


Reply to this email directly or view it on GitHub:
#10

@codejoust
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What ad networks do you want to add?

@tcocca
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tcocca commented Jan 8, 2012

I am thinking the big ones to start maybe? Adwords, Double Click, Adsense, Bing Adsense. I'm not quite sure what the actual tracking would involve. I think it would just be regex matching on the referrer.

@codejoust
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I might do this in a new query interface when I modularize the project.
So, probably a far-future deal. You also can do session.cur_session.referrer.match(/doubleclick/i), etc. for now.

@necenzurat
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for google you can use if referer is google.com/aclk or if google leaves his ?gclid in the page url

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