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Replace Google Analytics Code with Google Tag Manager Code #257
Labels
level: 1
No knowledge of the existing code required
priority: low
Work should be done but can stay in the backlog for now
type: refactor
Minimal user-visible changes, but significant internal work
Re: handlebarsHelpers.js - Google Analytics
The Google Analytics (GA) code is best being removed and replaced with Google Tag Manager (GTM).
Google Tag Manager
Google Tag Manager acts as a container you can put your Google Analytics code in, and any other code you want.
This means you can update, add or remove code without touching the site as well as having many more options in the GTM interface.
There are many other benefits for GTM over GA.
Here's some further information about GTM.
10 Reasons to Start Using Google Tag Manager Right Now
Tag Manager Quickstart
How to use Facebook Pixel with GTM...
Facebook Pixel with GTM
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