Google Personal Data

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Want to explore the data associated with your Google account?

Google has a data export tool. But the data is housed inside HTML files. This project:

• Converts your Search history into a CSV for your own EDA, model building, and miscellaneous use.
• Clusters your Google Searches into a specified number of topics and the words that comprise each

Instructions:

1. Visit Google Takeout, and request a copy of your data
2. Install required libraries
3. Change path to your Google HTML file
4. Change OUTPUT_FILE to your desired CSV name
5. Optional: specify start date and end date in the ModelData class to see search query topics from a previous time.
6. Run

Features Generated From Google Data

• Log type
• Query (raw)
• Date
• URL
• Location (coordinates)
• Day
• Desktop/Mobile
• Site
• Location (address)
• Query (cleaned for topic modeling)

* Note: Only searches have location data

What

• ProcessGoogleData class: creates the CSV from Google's HTML
• GenerateFeatures class: builds additional useful features
• ModelData class: creates topic NMF or LDA topic models from the Google Search queries*

* Only tested on Google search since I rarely use the others.