format fix and updates

handbook/product/rollout_process.md

@@ -5,18 +5,20 @@ The rollout process consists of *Pre-Launch* phase and *Deployment* phase.
 ### Sourcegraph.com
 
 #### Pre-Launch
-1. User testing - Open the feature to internal users by turning it on for the Sourcegraph organization.
-1. Design Checklist
+1. User testing
+- Hallway test with internal users.
+- Open the feature to internal users by turning it on for the Sourcegraph organization. Make sure it's opened with enough
+time left before planned launch date to receive and address all the feedback received. 
+2. Design Checklist
 - Test the feature for both themes, Light and Dark.
-1. Approvals
+3. Approvals
 - Receive approval from engineering, design, product and other stakeholders before launch.
-1. QA Checklist
+4. QA Checklist
 - Track and ensure high priority bugs in GitHub issues. Ensure they are closed before launch.
 - Track all lower priority bugs that have to be fixed soon.
 
 #### Deployment
-1. Follow this [document] (https://about.sourcegraph.com/handbook/engineering/distribution/update_sourcegraph_website
-) to enable your feature in global settings and push it to Sourcegraph.com)
+1. Follow this [document](https://about.sourcegraph.com/handbook/engineering/distribution/update_sourcegraph_website) to enable your feature in global settings and push it to Sourcegraph.com)
 2. Understand and share analytics for tracking feature shipped.