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Loty #11528

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nicoblancostorz opened this issue Apr 4, 2023 · 15 comments
Closed
1 task done

Loty #11528

nicoblancostorz opened this issue Apr 4, 2023 · 15 comments
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@nicoblancostorz
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Description

We are building Loty. An NFT-based Loyalty Platform that enables small and medium-sized brands in LATAM to develop a digital Loyalty Program for their customers without the need of developing their own app or platform and spending a lot of money. End users can view all their Loyalty Programs in their Loty app and engage in a closer and more fun way with their favorite brands.

In many cases, brands enroll their customers in their Loyalty Program on a subscription-based model, where customers have to pay or fulfill some requisites to stay enrolled; for these cases, we are using Unlock. Each customer gets an Unlock NFT (which is their loyalty program), and we set expiration dates each month; the customers that pay their subscription get their subscription renewed, and the ones that don't stop becoming their benefits.

As of today, our App is in the App Store and Play Store and we already have one customer issuing 1,000 Unlock Subscriptions to their customers.

Website URL

https://www.loty.io/

Twitter

https://twitter.com/lotyio_

Github

No response

LinkedIn

No response

Discord handle

nicoblanco12#4197

Completion time

MVP is ready

Team

Nicolas Blanco (CEO): Ex P&G, Consultant at Mastercard. Expertise in Loyalty
Carlos Van Kurczyn (COO): Blockchain and NFT expert
Ricardo Moguel (CTO): Senior Engineer at Coinbase. 10 years of full stack development

Besides the founders, there are 2 other developers working on the team, as well as a UI/UX designer.

Milestones

June 2023: Onboard 25 brands to our programs, totaling approximately 12,500 end-users
December 2023: Onboard 150 brands to our programs, totaling approximately 75,000 end-users

Requested grant amount

300 UDT

Anything else you think we should know, including why you've requested a particular grant amount

We requested 300 UDT to implement marketing campaigns to further expand our customer base. We need as much capital as possible to invest in Marketing campaigns and SEO to bring traffic to our webpage.

Is your work Open Source

No, my project does not use an Open Source license

Code of Conduct

  • I agree to follow this project's Code of Conduct
@ccarfi
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ccarfi commented Apr 5, 2023

Thank you, @nicoblancostorz! Will make sure the Unlock DAO community is aware of this grant application!

@nicoblancostorz
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nicoblancostorz commented Apr 5, 2023 via email

@ccarfi
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ccarfi commented Apr 6, 2023

@nicoblancostorz would you be interested in walking through your proposal for the Unlock DAO next week on the weekly town hall (weds 12April at 10am PT)?

@nicoblancostorz
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nicoblancostorz commented Apr 6, 2023 via email

@ccarfi
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ccarfi commented Apr 7, 2023

@nicoblancostorz Great! What's your Twitter handle? Will make sure you have all the details. Probably plan on 5-10 minutes to give an overview of your proposal and answer any questions from the attendees on the Twitter Space. Since it's a Twitter Space, it'll be all audio/conversation, and we can refer folks here to this thread to look at details.

@nicoblancostorz
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nicoblancostorz commented Apr 7, 2023 via email

@ccarfi
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ccarfi commented Apr 10, 2023

Great! ⏰ 10am PT | 1pm ET | 5pm GMT

@nicoblancostorz Twitter Space is here: https://twitter.com/i/spaces/1OyKAVNQqwwGb

@ccarfi
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ccarfi commented Apr 12, 2023

Thanks @nicoblancostorz for sharing your description of Loty and your proposal on the Unlock Protocol Town Hall! If Unlock DAO members want to (re-)listen to Nico discuss Loty, you can tune in here at the 30:00 mark: https://twitter.com/i/spaces/1OyKAVNQqwwGb?s=20

@nicoblanco12
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nicoblanco12 commented Apr 14, 2023 via email

@thehen
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thehen commented Apr 17, 2023

Hey, just wanted to say I'd vote yes for 200 UDT. Previously as a member of the grant committee, 300 UDT payouts were for more established products with a bigger immediate audience. This looks cool though!

@nicoblancostorz
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nicoblancostorz commented Apr 17, 2023 via email

@ccarfi
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ccarfi commented Apr 19, 2023

@nicoblanco12 I don't think you'd need to change anything in this first application. The conversation is documented here, and if/when you choose to submit it for an on-chain vote via Tally, if you are formally requesting 200 UDT, you can do it there. Thanks for being so involved and committed to the process!

@nicoblancostorz
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nicoblancostorz commented Apr 20, 2023 via email

@nicoblancostorz
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nicoblancostorz commented Jul 4, 2023 via email

@ccarfi
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ccarfi commented Jan 23, 2024

Merged into #12494

@ccarfi ccarfi mentioned this issue Jan 23, 2024
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@ccarfi ccarfi closed this as completed Jan 23, 2024
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