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Taiwan's crowdfunding site and its revenue model #17

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kindaPM opened this issue Apr 18, 2019 · 2 comments
Open

Taiwan's crowdfunding site and its revenue model #17

kindaPM opened this issue Apr 18, 2019 · 2 comments

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@kindaPM
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kindaPM commented Apr 18, 2019

For reference

@kindaPM
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kindaPM commented Apr 18, 2019

It seems that the philosophy of Red Turtle is closer to Mycra, and maybe we could refer to their revenue model.

Quoted from Red Turtle as below:

Platform operation instructions

Red Turtle will not make a profit from the project sponsorships of its members and friends. We insist on "special funds"! The money sponsored by the netizens for individual projects will only be used on the project. The money invested by the members in the project will not be used for other projects. Of course, it will not be used for platform operation or personnel costs.

On the Red Turtle platform:

  1. You choose the project you care about, and you decide what you want to do!

  2. You can directly talk to the sponsor, directly participate in the project execution, and monitor the effectiveness of the implementation.

  3. Don't worry about the money you sponsored, it will fall into the platform to sell big black holes.

This is what we promise you to be "specialized for exclusive use"!

Red Turtle is a web platform company that runs Social Good events! We hope to use the Internet-based Siwei to let good things happen constantly! Our core value lies in creating one piece of "good things" that happen constantly in life! The business of the company is just like the online marketing company helping customers to engage in merchandising activities. The main body of our marketing is "good things." The difference between us and the general Internet company is that the business performance of Red Turtle is not the amount of profit, but the "leverage ability" of social contribution!

Red Turtle was founded by a group of petty-funded office workers. Our partners are not big corporate bosses, nor rich second generations. We don't have rich money, but we have personal savings, year-end bonuses, and even The fund-raising fee to set up this fund-raising platform is not to earn excess profits, but to hope that the netizens can achieve good intentions and achieve this on the platform!

Mother Teresa said: "God likes small things and completes with love." This is exactly what Red Turtle tried to use to start the "beneficial leverage" with the power of netizens. The resources of a person and a company are limited. If you want to do a public welfare undertaking, you should try to find a lever that can be magnified. Red Turtle leverages the principle of leverage to force the collection of various Social Good solutions, allowing you to make a small contribution, and can maximize the benefits of engaging in public welfare.

The operating expenses required by Red Turtle are paid by the "contribution fee" paid by the angel member. Because the project sponsorship fee is different from the purpose and purpose of the angel membership fee, we will make a clear distinction between the two payments, as long as 50 per month. Yuan or 100 yuan, equivalent to a cup of coffee money, you can become an angel member of Red Turtle, let this platform continue to operate, so that good things can happen constantly!

Send a bag of "rice" to a person, maybe you can feed him for a year, but also use a bag of rice "money" to support Red Turtle, you can do more by leveraging the platform's operation, operation and call for profit levers. Create more value for the masses, benefit more people, and let more good things happen.

Let a small stone stir up the ripples of the lake, so that each flap can trigger a greater butterfly effect, which is the value of "angel members." Assuming everyone has a piece of warmth in their hearts, it can be obtained from Red Turtle.

If you are not satisfied with Red Turtle's social contribution and business performance, you can request a refund within three months (90 days) after becoming an angel member. We will refund your membership fee unconditionally! !

Q&A of Red Turtle

Q3. What is the Red Turtle (R.T.) good event crowdfunding platform?

The platform for fundraising for good people is to use the characteristics of crowdfunding to gather public resources and help more people or environments. The Red Turtle platform is mainly to establish a crowdfunding platform with the main activities related to good things. We hope that by means of Crowd Funding, the proponents who want to help people can achieve the purpose of fund raising/concentration through this platform, and the sponsors can choose who they want to help, no need for the middle layer. To decide, I am not afraid that the sponsored money will fall into the big black hole. At present, we have targeted the four major areas of "Children's Education", "Weak Care", "Environmental Protection" and "Animal Care" to provide fundraising proposals for fundraising activities.

Q4. What other similar platforms?

There are many social fund-related crowdfunding platforms in the world, such as charity: water (http://www.charitywater.org/), a mass fundraising platform that solves water problems around the world. Wasti (http://watsi.org/), a mass fund-raising platform based on public interest groups, giveffect (http://www.giveffect.org/), etc., are used to solve various societies through the characteristics of crowdfunding. Project fundraising on related topics. The Japanese collavol (http://collavol.com/) participates in various social welfare activities through the way people raise people. These are the crowdfunding platforms that target public issues.

At present, the fund-raising platform for Taiwan's public welfare type has the "Reporting and Reporting Public Committee" (http://we-report.org/) created by the Quality News Development Association, which is the first non-profit survey (depth) report in Taiwan. With the production platform.

Q5. How is Red Turtle charged?

Red Turtle does not charge for the publication of the project, nor does it take the service fee from the fundraising! Listing projects and sponsorships are free. The general fund-raising platform currently draws a certain percentage (8%-30%) of the platform service fee from the raised amount as the main source of revenue. This platform advocates "special funds only". The money for sponsoring good things should be used for good things. The service fee should not be drawn from it. Therefore, after deducting the gold flow fee, all the sponsorship funds will be returned to the proposer as required for the execution of the project.

Revenue Model

Plan reason
The creation of Red Turtle is to hope to bring together the strength of the masses to achieve one good thing, so that good things can happen constantly! The same original intention, we also expect Red Turtle's operation to go step by step with the support and sponsorship of the masses! As we introduced in the "Platform Operation Description", we do not have rich funds. We are not in the process of earning excess profits. We simply want to make more achievements in good things and can be realized on this platform!

The only source of income for our platform is the membership fee for angel members. The membership fee, in addition to a kind of income, is also a substantial recognition of the platform concept!

We need "Members" to sponsor the project; we also need "Angel Members" to sponsor the platform.

As long as you watch a movie less and drink a small cup of Starbucks coffee, you can let Red Turtle take one more step! As long as you are willing to do less SPA, eat Mitsui less, and play less golf, you can let Red Turtle take a trip! In the future, if we can continue to exist, it is because of your support!

plan description
The value of Red Turtle is up to you! Therefore, the amount of membership fees is up to you!

The membership fee can be 10 yuan or 100,000 yuan. But no matter how much, for us, there is a heart, a certain, we attach the same importance, therefore, we will not be the angel member's logo on your account, of course, it is even more impossible to expose your website The amount of the sponsored membership fee.

In addition to your own membership fees, the following four angel membership programs and relative feedback programs are available for your reference. If you are dissatisfied with Red Turtle's social contribution and business performance, you can submit your original invoice within three months (90 days) of becoming an "angel member" and we will refund your membership fee unconditionally! ! Not doing well enough to disappoint members, we have no excuses!

Option 1: Annual fee NT$600 / Simple support, no feedback

Option 2: Annual fee NT$1,200 / Red Turtle Manual Thanks Card

Option 3: Annual fee NT$6,000 / Good event sharing session

We should subvert the old thinking of "being good and not knowing". We must start to let good things pass for thousands of miles, and we must force ourselves to say all the good things that have happened around us! And this good thing, no matter how small, will infect other friends, colleagues or family members.

Based on this concept, if you adopt Option 3, we will give back to you or your company for a 60-minute good event sharing session. The number of participants is not limited. The more the better, the location can go to the enterprise or unit designated by the Angel Member. Red Turtle's good experience and harvest will share what we see, hear, do, and share with you. If the sharing place is in the area south of Hsinchu, the transportation fee will be charged.

Option 4: Annual Fee NT$12,000 / Good Experience Workshop

Enterprises investing in public welfare affairs are not only a way to "donate money". How to give full play to the creativity and long-term talents of the company's colleagues in public welfare affairs (real public welfare) is the first step for enterprises to implement corporate social responsibility (CSR)!

The United Nations Volunteer Department pointed out that corporate organizations can improve their corporate image and social prestige by enhancing their corporate image and social prestige. They can enhance their team's ability, increase their morale, identity, centripetalism, loyalty and performance, enhance their competitiveness, and attract quality employees to join and improve. Corporate organization atmosphere. Employees who have participated in corporate public welfare activities have higher performances such as job satisfaction, organizational commitment and organizational citizenship behavior than those who have not participated in any corporate volunteer activities.

Corporate Social Responsibility or Social Good activities are not patents of large companies such as TSMC or Hon Hai. As long as you have the heart, regardless of the size of the company, even if it is only a company of 3 or 10 people, there is a suitable "good event" to participate.

To this end, if you adopt Option 4, we will give you or your company a 3-hour workshop with an unlimited number of participants. You can provide a teaching course to the company/unit designated by the Angel Member. The course content includes: "How to open the antenna and find out the people who need help", "Recipients, needs and assistance methods to explore", "Proposal direction, appeals And the concept of copywriting, "the discussion of the publicity of the fund-raising activities", "the method of implementing good things", and the "method of tracking the results". If the Workshop location is south of Hsinchu, the transportation fee will be extra.

Payment method
I am really sorry about the payment of membership fees for Angel members. We can only provide the following payment methods. You may ask why the project-sponsored payment method can be used to pay by credit card on-line, WebATM and a number of super-commercial collection services. But is there only one payment method for angel membership fees?

Because, we must be very clear! The sponsorships paid by the members for the project are collected by the Hongliu Technology of Jinliu Company and then transferred to the special account of Red Turtle's “Antai Bank”. These payments are only for the collection and payment of the project. The membership fee paid by the Angel Member is for the platform operation! The platform working capital is deposited in the account of Red Turtle's "Cathay World Bank". The purpose of the two uses is different. Under the principle of special funds, we will collect the two accounts separately!

If the fake angel member's membership fee is collected by credit card, WebATM and many super-commercial collection methods, we need to pay another fee to Jinliu Company. In order to save money, we do not plan to do so. Inconvenience, please forgive me!

Entity ATM transfer / temporary remittance

Step 1. Please copy the following account information

※ Bank Name: Cathay United Bank 013 Civil Rights Branch

※ Bank account number: 019-03-000843-2

※ Account Name: Red Turtle Co., Ltd.

Step 2. Transfer to the bank or supermarket entity ATM

Step 3. After completing, please fill in the [Remittance Information]

Please let us know your support
After completing the remittance, please fill in the [Remittance Information]. We sincerely thank you for your support and will send the invoice and follow-up matters as soon as possible.

If you have other suggestions or advice on the member sponsorship program, you are welcome to contact us!

Thank you for your support! Red Turtle team!
Service@redturtle.cc

@Morningstar88
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Morningstar88 commented Apr 18, 2019 via email

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