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Awesome KPIs

{Awesome Works in Progress}

KPIs

What is a KPI Dashboard?

In simple terms, KPIs provide a way to measure how well companies, business units, projects or individuals are performing in relation to their strategic goals and objectives. – Bernard Marr

KPIs by Function

  1. Customer Service Metrics & KPIs
  2. Financial Metrics & KPIs
  3. Human Resources Metrics & KPIs
  4. IT Metrics & KPIs
  5. Manufacturing Metrics & KPIs
  6. Marketing Metrics & KPIs
  7. Product Metrics & KPIs
  8. Retail Metrics & KPIs
  9. Sales Metrics & KPIs
  10. SEO Metrics & KPIs
  11. Supply Chain Metrics & KPIs
  12. Support Metrics & KPIs

KPIs by Industry

  1. SaaS Metrics & KPIs
  2. Healthcare Metrics & KPIs
  3. Hospitality Metrics & KPIs
  4. Insurance Metrics & KPIs
  5. Call Center Metrics & KPIs
  6. e-Commerce Metrics & KPIs
  7. Help Desk Metrics & KPIs

Social Media

  1. Facebook Metrics & KPIs
  2. LinkedIn Metrics & KPIs
  3. Twitter Metrics & KPIs
  4. YouTube Metrics & KPIs
  5. Google Analytics Metrics & KPIs
  6. Hashtag Metrics & KPIs

Customer Service KPIs

  • Absolute Category Rating (ACR)
  • Average Handle Time (AHT)
  • Customer Effort Score (CES)
  • Customer Retention
  • Customer Satisfaction Rating (CSAT)
  • Employee Satisfaction Score (ESAT)
  • Employee Turnover Rate (ETR)
  • First Response Time (FRT)
  • Mean Opinion Score (MOS)
  • Net Promoter Score (NPS)
  • Top Performing Agents
  • Total Tickets and Tickets Per Customer
  • Volume by Channel e.g., Email, Phone, Chat, Social, etc.

Financial KPIs and Metrics

  • Average Collection Period
  • Accounts Payable Turnover
  • Accounts Receivable Turnover
  • Average Invoice Processing Cost
  • Berry ratio
  • Budget Creation Cycle Time
  • Budget Variance
  • Cash Conversion Cycle
  • Contribution margin
  • Current Accounts Payable
  • Current Accounts Receivable
  • Current Ratio
  • Days in accounts receivables
  • Days Inventory Outstanding (DIO)
  • Days Payable Outstanding
  • Days Sales Outstanding (DSO)
  • Debt-to-Equity Ratio
  • Earnings before interest and taxes (EBIT)
  • Earnings Per Share (EPS)
  • Economic value added (EVA)
  • Fixed Asset Turnover
  • Gross Burn Rate
  • Gross profit margin
  • Interest cover
  • Interest Coverage
  • Inventory Turnover
  • Line Items in Budget
  • Liquidity ratio
  • Net cash flow
  • Net Profit Margin
  • Number of Budget Iterations
  • Operating Cash Flow Ratio (OCF)
  • Payroll Headcount Ratio
  • Quick Ratio/Acid Test
  • Return on Assets (ROA)
  • Return on Equity (ROE)
  • Return on Investment (ROI)
  • Return on Sales (ROS)/Operating Margin
  • Sales Growth
  • Sales per Square foot | How much revenue a retail business generates for its sales space.
  • Selling, General and Administrative Ratio (SGA)
  • Transactions error rate
  • Working Capital
  • VaR - Value at Risk

Healthcare KPIs

  • Average Length of Stay
  • Lab Turnaround Time

ER Status

  • ER Waiting Times - Measures the amount of time patients are currently waiting before being seen by a physician in your ER.
  • Number of Patients in ER
  • Current ER Occupancy - Measures how many are currently occupied in your ER compared to the total number of beds.

Hospitality KPIs

  • RevPAR - What is RevPar and how to increase it without jeopardizing profits

Human Resources KPIs

HR Dashboards

IT KPIs

Manufacturing KPIs

Marketing KPIs

Retail & eCommerce KPIs

Product KPIs

Sales KPIs

SaaS KPIs

Social Media KPIs

Google KPIs

  • Number of Active Campaign
  • Number of Clicks
  • Click-Through-Rate (CTR)
  • Quality Score
  • Cost-per-Click (CPC)
  • Ad Position
  • Conversion Rate
  • Cost per Conversion
  • Budget Attainment
  • Cost per Mille (CPM)
  • Impression Share
  • View-Through-Conversions
  • Average Time on Page

Facebook KPIs

  • Number of Fans
  • Follower Demographics
  • Page Views by Sources
  • Actions on Page
  • Reach by Post Type
  • Post Engagement Rate
  • Click-Through-Rate (CTR)
  • Ad Impressions & Frequency
  • CPM & CTR of Facebook Ads
  • Cost per Conversion
  • Impressions (Organic, Paid)
  • Reach
  • Video engagement
  • Video retention
  • Engagement rate
  • Followers growth
  • Cost per Conversion
  • Cost per Thousand Impressions
  • Followers demographics

Twitter KPIs

  • Average Amount of Link Clicks
  • Average Engagement Rate
  • Average Amount of Impressions
  • Top 5 Tweets by Engagement
  • CPM of Twitter Ads
  • Results Rate of Twitter Ads
  • Cost per Result of Twitter Ads
  • Interests of followers
  • Number of Followers
  • Hashtag Performance

LinkedIn KPIs

  • Followers
  • Number of Followers
  • Impressions & Reach
  • Engagement Rate
  • Company Update Stats
  • Viewer Information
  • Contact & Network Growth
  • Profile Views by Job Title
  • Post Views & Engagements
  • Reactions
  • Clicks
  • Comments
  • Shares
  • Brand mentions
  • Activity of LinkedIn Page
  • Visitors
  • Demographic data
  • Messages
  • Click-through Rate
  • Referral traffic
  • New connections
  • Relevant conversations
  • Social selling index
  • Unique visitors

References

Articles

Vidoes

Books

Notes

  • How many KPIs should an organization have? 10 to 2
  • You get what you measure
  • No organization can look at everything, so it must focus on the most important issues. The "key" in key performance indicators represents those issues that most affect the organization's ability to conduct business.
  • The four perspectives of a "traditional" balanced scorecard are Financial, Customer, Internal Process, and Learning and Growth. It's about how a company organizes its KPIs.

Quotes

  • “If you can’t measure it, you can’t manage it.” ~ Peter Drucker | Austrian-American educator