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Comparative benchmarks against widely used blockers: Top 15 Most Popular Business Websites

Raymond Hill edited this page Jan 24, 2014 · 15 revisions

The results emphasize 3rd-party requests, as these are, I believe, a key statistics when it comes to gauge privacy matters. The rationale being that the more a user push data to more 3rd parties (a mere net request is pushing data) -- typically without the user being aware -- the larger the footprint of leaked metadata. It is difficult for a user to appreciate how much metadata is leaked to 3rd parties when visiting a web page, as requests to 3rd-party agents are not easy to see, let alone easy to act upon. This is where HTTP Switchboard will help you the most.

The values are averages of aggregated results of the 15 web page visited over 5 runs. In the table, a result reported as "x / n" means "3rd-party count / total count".

The most important figure in my opinion with regard to privacy is the 3rd-party Domain count.

January 24, 2014

HTTPSBOOB Ghostery Adblock+ HTTPSBAA/BX Disconnect No blocker
Domains 18 / 19 52 / 53 60 / 61 82 / 83 105 / 106 430 / 431
Hosts 51 / 87 98 / 172 106 / 177 137 / 215 171 / 260 643 / 743
Scripts 0 / 0 159 / 201 163 / 208 196 / 259 226 / 296 495 / 575
Cookies 0 / 0 9 / 50 7 / 48 18 / 78 17 / 87 224 / 313
Net requests 418 / 750 663 /1,287 615 / 1,224 740 / 1,390 804 / 1,510 1,757 / 2,505
Bandwidth 9,846,856 18,016,101 17,645,598 19,989,297 18,944,959 23,437,021

See also

Notes

Methodology

Benchmarks were done using Browser session benchmark. The script used is:

wait 3
repeat 5
clear cache
clear cookies
http://www.finance.yahoo.com/
http://www.money.msn.com/
http://www.money.cnn.com/
http://www.forbes.com/
http://www.wsj.com/
http://www.google.com/finance
http://www.bloomberg.com/
http://www.cnbc.com/
http://www.businessinsider.com/
http://www.fool.com/
http://www.marketwatch.com/
http://www.businessweek.com/
http://www.ibtimes.com/
http://www.ft.com/
http://www.seekingalpha.com/

List taken from Top 15 Most Popular Business Websites | January 2014.

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