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<!DOCTYPE html>
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<head>
<meta charset="utf-8">
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<title>The Magic Email: A follow-up that works</title>
<meta name="description" content="The Magic Email is a follow-up email you can send to stop being ignored and start getting shit done.">
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<meta property="og:description" content="Get replies to your ignored emails." />
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<header>
<h1>The Magic Email</h1>
<h2>Stop being ignored and<br>
start getting shit done.</h2>
</header>
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<article>
<h3>Being ignored sucks.</h3>
<p>We've all been there. You're trying to do business with someone and you send them an email. They ignore you. A week later you send a polite follow-up. And they ignore you again.</p>
<p>If you're like I was, now your ego is bruised, and you still don't have an answer to your email. Worse yet, you've wasted so much time trying to chase down answers.</p>
<figure class="testimonial">
<div class="content">
<img src="img/GlennStoval.jpeg" alt="Glenn Stovall">
<blockquote>
<p>“Dude you weren't kidding. I had been dealing with radio silence on two proposals for weeks. Sent this out, got responses from both in a matter of hours. This is seriously magic.”</p>
</blockquote>
</div>
<figcaption>
<cite><a href="https://twitter.com/gsto">Glenn Stovall</a></cite>
</figcaption>
</figure>
<h3>Stop being ignored</h3>
<p>As principal of a web development agency, I live & die by email - last year, I sent 11,448 of them. A lot of those emails would have gone unanswered had I not discovered The Magic Email. I started calling it The Magic Email because it's revived cold leads, dead deals, and even gotten a response from my landlord about fixing my dryer. (And yes, the dryer got fixed)</p>
<p>The Magic Email is simple, and you can use it today to stop being ignored, and start getting replies. Ready? Okay, <strong>here it is:</strong></p>
<h3>The Magic Email</h3>
<aside>
Since I have not heard from you on this, I have to assume your priorities have changed.
</aside>
<p>That's it.</p>
<p>Nothing else.</p>
</p>Send just that one line.</p>
<p>It's simple, intentionally vague, and absolutely effective.</p>
<p>I get at least a 50% response rate with most of them being positive. I adapted it (based on split-testing) from Blair Enns' excellent <a href="http://www.winwithoutpitching.com/make-money-today" title="make">Closing The Loop</a> email.</p>
<figure class="testimonial">
<div class="content">
<img src="img/NickHance.png" alt="Nick Hance">
<blockquote>
<p>“I just used this with a client I've been trying to connect with for more than a year. I've left messages, I've sent emails, I've called once a week for a month last year. This email just got me a response with a scheduled meeting in 3 minutes. Holy god.”</p>
</blockquote>
</div>
<figcaption>
<cite><a href="https://twitter.com/nhance">Nick Hance</a></cite>
</figcaption>
</figure>
and
<figure class="testimonial">
<div class="content">
<img src="img/JamesHunt.jpg" alt="James Hunt">
<blockquote>
<p>“I've used the 'Magic Email' from Kai Davis at least once a month since maybe 2013 and its never failed to get a response. Its so simple and effective. Check it out!”</p>
</blockquote>
</div>
<figcaption>
<cite>James Hunt (<a href="https://twitter.com/thetwopct">@thetwopct</a>)</cite>
</figcaption>
</figure>
<h3>How's it work anyway?</h3>
<p>It works because it makes it clear to the recipient that you've moved on. Since people are loss averse, their natural inclination is to reply immediately in order to keep you from walking away. You're taking back control of the situation by declaring it over.</p>
<p>It's the email equivalent of what I do with my sister's kids at the park. They don't want to leave so I say, “Okay, bye, I'm leaving” and start walking away. Immediately they yell, “Waiiit!” & run to catch up with me (and I've yet to actually have to leave them there.)</p>
<figure class="testimonial">
<div class="content">
<img src="img/JHooks.jpg" alt="Joel Hooks">
<blockquote>
<p>“The Magic Email™ works every fuckin time rofl!”</p>
</blockquote>
</div>
<figcaption>
<cite>Joel Hooks (<a href="https://x.com/jhooks/status/1334351317611937793">@jhooks</a>)</cite>
</figcaption>
</figure>
<h3>But I can't say that!</h3>
<p>I know what you're thinking.</p>
<p>You think you can't send this because it just <em>seems</em> so rude. But it's not rude, it's just direct. The person who doesn't answer your emails is rude. You're just business. Business you can take or leave. Remember, this person has already been ignoring you for weeks so <strong>you have nothing to lose</strong>. I promise you'll get an answer or closure. Worst case scenario is you'll get more radio silence, but at least you will have given yourself permission to move on.</p>
<p>Try it. I promise more people will be impressed by your tenacity than annoyed by it.</p>
<div id="signature">
Excelsior! —<br>
<img src="img/signature.png" width="200px"><br>
Kai Davis<br>
Founder, <a href="http://doubleyourecommerce.com/">Double Your Ecommerce</a>
</div>
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<h3>Frequently Asked Questions</h3>
<div class="faq-item">
<h4 class="faq-question">What is ‘The Magic Email’?</h4>
<div class="faq-answer">
<p>The Magic Email is a follow-up email you can send to stop being ignored and start getting shit done.</p>
</div>
</div>
<div class="faq-item">
<h4 class="faq-question">Who created ‘The Magic Email’?</h4>
<div class="faq-answer">
<p>Kai Davis is the creator of The Magic Email.</p>
</div>
</div>
</article>
<footer>
<strong>What next?</strong> Follow <a href="https://twitter.com/kaisdavis" title="Kai Davis on Twitter">@kaisdavis</a> and <a href="http://twitter.com/share?text=Thanks%20for%20themagicemail.com%2C%20%40kaisdavis%21%20It%20just%20got%20me%20a%20reply%20%F0%9F%A4%9C&url=https://themagicemail.com">tell me if The Magic Email helped you</a>.
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