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According to https://github.com/google/lightweight_mmm#preparing-the-data it is better to use a min-max scaler for the target variable instead of an usual standard scaler to keep the target positive.
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juanitorduz
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According to https://github.com/google/lightweight_mmm#preparing-the-data it is better to use a min-max scaler for the target variable instead of an usual standard scaler to keep the target positive.
The text was updated successfully, but these errors were encountered: