• 🌱 Mahima is currently learning 'Business Analysis','Data Mining','Database Management','Data Warehousing','Data Optimization' and Haptic Technologies,

• 📄 Know about Mahima's experiences (resume)

Actively looking for Summer 2024 Internship| Pursuing Masters in Business Analytics|Business Analyst| Data Analyst| Consumer Insights| Business Intelligence| Market Research Analyst |Ex- Capgemini

As a Senior Analyst at Capgemini, I leverage social media listening tools and keyword planners to extract valuable data, creating insightful reports on emerging trends and market dynamics for various clients. I develop and execute complex boolean queries to ensure data accuracy and relevancy, and craft New Product Development and Market Research Reports that inform key business decisions, resulting in successful product launches and market expansion. I also translate complex data into visually compelling presentations, enabling senior leadership to quickly grasp key insights and make informed choices.

With a Master's degree in Business Analytics from California State University - East Bay, I possess a solid foundation in data analysis, business intelligence, and strategic digital initiatives. I have also gained hands-on experience in digital marketing, brand positioning, and lead generation campaigns, working as a Digital Marketing Consultant at CCI Projects and a Digital Marketing Executive at Dimensionless TechAdemy and BaggageAI. I am proficient in using cutting-edge analytical tools such as Excel, Brandwatch, Google Ads, and CRM, as well as content strategy and social media marketing skills. I am passionate about delivering actionable insights that drive informed business decisions and support organizational growth and innovation. I am committed to collaborating with cross-functional teams and contributing to the Product Management, Business Analyst, or Data Analyst team.

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