Journey through the heart of the United States, one McDonald's review at a time. This dataset captures the voices of over 33,000 patrons, echoing their tales of burgers, fries, shakes, and more, right from the vast plains of Texas to the bustling streets of New York.
Sourced directly from the vast repository of Google Reviews, this dataset is a treasure trove of customer experiences. It maps out:
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Locations: Every alley and avenue where McDonald's stands tall.
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Review Ratings: From the elated 5 stars of a perfect McFlurry experience to the disheartened 1-star of perhaps a cold coffee.
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Vivid Feedback: The core of our dataset, capturing raw, unfiltered sentiments of the McDonald's clientele.
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Timestamps: When did each story unfold?
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Natural Language Toolkit (NLTK): Crafting and sculpting the raw reviews to understand deeper sentiments and patterns.
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Exploratory Data Analysis (EDA): A preliminary taste test, understanding the general mood, locating the highest-rated outlets, and identifying potential problem areas.
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Geographic Analysis: Mapping out sentiments across the USA, identifying regional trends, and perhaps the secret recipe of the best-performing outlets.
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Sentiment Analysis: A deep dive into the sea of reviews, understanding the waves of positivity and the undercurrents of dissatisfaction.
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Time Series Analysis: How has the sentiment changed? Do festive seasons bring better reviews?
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Machine Learning Models:
- Bag of Words & TFIDFVectorizer: Transforming the gourmet words into a structured delicacy.
- Random Forest Classifier: Predicting and classifying sentiments. Is it a happy meal or a not-so-happy one?
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Confusion Matrix: Our scorecard, detailing every hit and miss of our prediction model.
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Performance Metrics: Precision, Recall, F-score, and Accuracy. Because in the world of data, numbers tell the tastiest tales!
The McDonald's USA Google Reviews dataset is not just a collection of feedback. It's a mirror reflecting the brand's journey in every state, city, and corner of the USA. As we sift through this data, each review serves as a chapter in the grand story of the fast-food giant in the land of opportunities.
🍔 In the vast landscape of the USA, every McDonald's has a tale, every review a memory. With this analytical journey, we aim to narrate the McDonald's saga, flavoured with data and seasoned with insights! 🌟