The main objective of the study: New user analysis for strategic business decisions. By analyzing new user behavior and their environment, Airbnb can share more personalized content with its community, invest in advertising more efficiently, reduce the average time to first order, and better meet demand. This data was officially introduced by Airbnb as part of a new hiring process for the analysis and machine learning department. In this exploratory, given a list of real users along with their demographics, web session records, and some summary statistics. All the users in this dataset are from the USA.
Data was analyzed and visualized in Python, by using Jupyter Notebook. The syntax is annexed to this report.
For the full report select Airbnb Business Analysis.pdf file