Problem: Continue the following story.

She found the dress style awkward and chose the jacket instead because the 
Here's how I want to continue it: dress was unrefined.

Problem: Continue the following story.

To ease the pain on his back the man used the ice instead of the heat because the 
Here's how I want to continue it: ice was effective.

Problem: Continue the following story.

To top his meatloaf, the man used the gravy instead of the ketchup, because the 
Here's how I want to continue it:
ketchup tasted bland to him.