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reach out to content creators #737

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chadwhitacre opened this issue Mar 17, 2013 · 18 comments
Closed

reach out to content creators #737

chadwhitacre opened this issue Mar 17, 2013 · 18 comments

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@chadwhitacre
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Started thinking about this with Amanda Palmer, and really started thinking about this with Hank Green:

https://twitter.com/vihartvihart/status/312729706984267779
http://www.youtube.com/watch?v=IEYTFud4jBg
http://www.reddit.com/r/nerdfighters/comments/1adkeb/hanks_discussion_content_and_how_to_fund_it/
https://www.gittip.com/hankgreen/

Looks like he rolled his own:

http://nk.cm/brainscoop/

How can we go after this use case?

@chadwhitacre
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We should go through the top user lists on YouTube and contact all of them.

@chadwhitacre
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We lost this business. I'm taking this as a learning opportunity about what the market wants (this segment of it, that is). This is what the market wants:

Screen shot 2013-03-18 at 9 05 30 PM

Screen shot 2013-03-18 at 9 07 47 PM

Screen shot 2013-03-18 at 9 07 55 PM

Screen shot 2013-03-18 at 9 09 18 PM

Screen shot 2013-03-18 at 9 09 41 PM

That is all about Brain Scoop and nothing about WePay. The Brain Scoop fan never has to leave that page and never has to know about WePay except briefly to know who's getting their credit card data. There are indicia of trust. We need to provide this kind of experience in order to be useful to content creators.

@chadwhitacre
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The canonical instance of this of course is Stripe:

https://stripe.com/docs/tutorials/checkout

Screen shot 2013-03-18 at 11 40 38 PM

@chadwhitacre
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From Chris Millard in email:

And as far as the not-leaving-the-site-to-donate feature, I agree wholeheartedly that we should strive for that. I say that if a person wants to donate, all they should have to do is put in their info, and a profile is automatically set up for them on the Gititp site.

I don't know if you could do this without getting their twitter handle (my intuition is that people would feel weird about putting in a twitter handle/there are plenty of people who would like to donate but don't actually have a twitter account) but I think that should be a goal.

Email registration is at #89.

@rummik
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rummik commented Mar 20, 2013

If they're logged in on Gittip it should probably just give them the option to gift, shouldn't it? Otherwise maybe a two step thing: 1) Login/Signup, 2) Credit card (if one isn't linked) and gift amount.

Also, does balanced let you charge with just the name, card number, CVC, and expiration? That would simplify the process if they did

@chadwhitacre
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Re: Balanced: I believe they do, yes.

And yes, if they're already logged in it's streamlined.

@abnor
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abnor commented Mar 30, 2013

We should go through the top user lists on YouTube and contact all of them.

I'm very interested in reaching out to these individuals. I feel a little shy in that they may not have a Github or Twitter account... but I'm willing to give Amanda Palmer a shot-since she does have Twitter :]

Relevant:

#692
#89

@chadwhitacre
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One of the barriers here was that our pricing was higher, because WePay competes with Balanced and we're a layer up, hence marking up. Now that Gittip is starting to receive it's own funding through Gittip, I've dropped the payment processing fees to cost (#1031), clearing the way a bit to make more sense for content creators.

@heidigardner
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@whit537
Can we revisit this interest in making the donation process as clear as the examples here?
(The other option is just creating a "step by step" tutorial for totally new givers. Which I started trying to do when I a) found this and b) realized I couldn't work through the giving process without having to giveth and taketh away. hmmm Off to see if there is an open issue for that.)
#1066 #1070 and #1101 come close.

@chadwhitacre
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There's a school of thought that says if you need a tutorial you've already failed. The product should be easy enough to use and learn without a tutorial.

@heidigardner
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Well either that school of thought has no knowledge how low the lowest common denominator can be where technology is concerned, or we have some work to do. I am open to the possibility that both are true. But that doesn't leave me anywhere to help with this particular issue in the meantime then, I suppose.

@heidigardner
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I guess what I mean is that the flow of giving either needs to lead from one step directly into the next until the process is complete and confirmed, or there needs to be a flow chart. (And I am not saying it can't be figured out and that we shouldn't give the user credit-- just that most people won't bother going to that kind of trouble.)

@singpolyma
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A big part of reaching other communities is supporting other services for account linkage / login. Like, say, YouTube

@chadwhitacre
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I'm closing this issue. It has served its purpose but it's not really actionable. Reticketed our own on-site flow as #1167. Community linking is ticketed elsewhere as well.

@chadwhitacre
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Then they launched https://subbable.com/ (ht @nickgartmann via Twitter).

chadwhitacre added a commit that referenced this issue Jul 22, 2013
I guess GitHub doesn't auto-link issues in README.md.
@chadwhitacre
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@chadwhitacre
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+1 from @pjz in IRC.

@chadwhitacre
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Ftr, Patreon won this one.

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5 participants