Move old setup long description into readme

README.rst

@@ -10,8 +10,14 @@ InstrumentKit
 .. image:: https://readthedocs.org/projects/instrumentkit/badge/?version=latest
     :target: https://readthedocs.org/projects/instrumentkit/?badge=latest
 
-This project contains code to easily interact with laboratory equipment using
-various communication buses.
+InstrumentKit is an open source Python library designed to help the
+end-user get straight into communicating with their equipment via a PC.
+InstrumentKit aims to accomplish this by providing a connection- and
+vendor-agnostic API. Users can freely swap between a variety of
+connection types (ethernet, gpib, serial, usb) without impacting their
+code. Since the API is consistent across similar instruments, a user
+can, for example, upgrade from their 1980's multimeter using GPIB to a
+modern Keysight 34461a using ethernet with only a single line change.
 
 Supported means of communication are:
 

setup.py

@@ -47,20 +47,6 @@
     'USB': ["pyusb"],
     "VXI11": ["python-vxi11"]
 }
-LONG_DESCRIPTION = """
-    InstrumentKit
-    -------------
-
-    InstrumentKit is an open source Python library designed to help the
-    end-user get straight into communicating with their equipment via a PC.
-    InstrumentKit aims to accomplish this by providing a connection- and
-    vendor-agnostic API. Users can freely swap between a variety of
-    connection types (ethernet, gpib, serial, usb) without impacting their
-    code. Since the API is consistent across similar instruments, a user
-    can, for example, upgrade from their 1980's multimeter using GPIB to a
-    modern Keysight 34461a using ethernet with only a single line change.
-
-"""
 
 # HELPER FUNCTONS ############################################################